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    代理商:大苹果
    页数:368
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    上传日期:2017-6-14 0:00:00

    A THEORY OF SEMIOTICS

    Book ID/图书代码: 06565017C00001

    English Summary/英文概要: “ . . . the greatest contribution to [semiotics] since the pioneering work of C. S. Peirce and Charles Morris.” —Journal of Aesthetics and Art Criticism

    “ . . . draws on philosophy, linguistics, sociology, anthropology and aesthetics and refers to a wide range of scholarship . . . raises many fascinating questions.” —Language in Society

    “ . . . a major contribution to the field of semiotic studies.” —Robert Scholes, Journal of Aesthetics and Art Criticism

    “ . . . the most significant text on the subject published in the English language that I know of.” —Arthur Asa Berger, Journal of Communication

    Eco’s treatment demonstrates his mastery of the field of semiotics. It focuses on the twin problems of the doctrine of signs—communication and signification—and offers a highly original theory of sign production, including a carefully wrought typology of signs and modes of production.

    Chinese Summary/中文概要:

    Awards/获奖情况:Foreword

    Note on graphic conventions

    0. Introduction—Toward a Logic of Culture

    0.1. Design for a semiotic theory

    0.2. ‘Semiotics’: field or discipline?

    0.3. Communication and/or signification

    0.4. Political boundaries: the field

    0.5. Natural boundaries: two definitions of semiotics

    0.6. Natural boundaries: inference and signification

    0.7. Natural boundaries; the lower threshold

    0.8. Natural boundaries: the upper threshold

    0.9. Epistemological boundaries

    1. Signification and Communication

    1.1. An elementary communicational model

    1.2. Systems and codes

    1.3. The s-code as structure

    1.4. Information, communication, signification

    2. Theory of Codes

    2.1. The sign-function

    2.2. Expression and content

    2.3. Denotation and connotation

    2.4. Message and text

    2.5 Content and referent

    2.6. Meaning as cultural unit

    2.7. The interpretant

    2.8. The semantic system

    2.9. The semantic markers and the sememe

    2.10. The KF model

    2.11. A revised semantic model

    2.12. The model “Q”

    2.13. The format of the semantic space

    2.14. Overcoding and undercoding

    2.15. The interplay of codes and the message as an open form

    3. Theory of Sign Production

    3.1. A general survey

    3.2. Semiotic and factual statements

    3.3. Mentioning

    3.4 The prolem of a typology of signs

    3.5. Critique of iconism

    3.6. A typology of modes of production

    3.7. The aesthetic text as invention

    3.8. The rhetorical labor

    3.9. Ideological code switching

    4. The Subject of Semiotics

    References

    Index of authors

    About the Author/作者介绍:

    Format:

    Rights Status/版权销售情况:Simplified Chinese/简体中文:SOLD

    Complex/Traditional Chinese/繁体中文:AVAILABLE

    Sales in other countries/其他国家销售情况:

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