THE BUSINESS ETIQUETTE BIBLE: MODERN AND HIGH-TECH RULES, TIPS AND TRAINING FOR WORKING PROFESSIONALS
Book ID/图书代码: 12677818C00004
English Summary/英文概要: High-tech devices, online apps, and social networks are now essential communications tools for businesses and brands of every size – but what vital rules should you be following when attempting to engage potential clients and customers? And what rules should you be
following when job hunting, sharing information online, or interacting with colleagues and employers?
You can nd answers to these and other pressing
concerns in THE BUSINESS ETIQUETTE BIBLE – a
denitive guide to eectively communicating on
the job and engaging audiences in an increasingly digital and globalized world. A groundbreaking guide to leadership, communications, and modern
manners, it shows you how to lead, succeed, and build powerful business relationships in the 21st century – an age of 24/7 online connectivity.
Chinese Summary/中文概要:
Awards/获奖情况:An essential guidebook to modern communications, leadership, marketing, and
reputation management, The Business Etiquette Bible oers inside guides and best
practices for:
Corporate and Professional Communications
Marketing, Advertising, and PR
Crisis + Online Reputation Management
Social Media, Inuencer, and Content Marketing
Managing an Online Reputation
About the Author/作者介绍: Bestselling leadership and innovation speaker Scott Steinberg is one of the world’s most celebrated business
speakers, futurists, and strategic innovation consultants, as seen in 600+ outlets from CNN to TIME and The Wall St.
Journal. The author of Make Change Work for You: 10 Ways to Future-Proof Yourself, Fearlessly Innovate and
Succeed Despite Uncertainty, the Fortune 500 calls him a "defining figure in business and technology" and "top
trendsetter to follow."
The CEO of management consulting and market research firm FutureProof Strategies, he helps clients create value
and cultivate competitive advantage on the back of emerging trends. A top-rated provider of keynote speeches,
workshops and seminars for Fortune 500 businesses, non-profits, associations and educational institutes, he’s partnered
with many leading organizations from IBM, Microsoft and Sony to Sears and Intel to deliver game-changing leadership,
education, and change management programs. As a trusted advisor to the world’s biggest and most well-known brands,
he’s consulted on dozens of innovative products, services, and marketing and social media campaigns.
Today’s #1-ranked technology expert according to Google, he’s been a syndicated columnist on change and
innovation for numerous outlets ranging from Fast Company to Rolling Stone and The Hungton Post. Recent works
include Becoming Essential, The Crowdfunding Bible, Teaching Technology and the award-winning Business Expert’s
Guidebook. His motivational speeches, leadership seminars and training workshops are renowned for demonstrating
thousands how to become more successful and eective in their life and career.
Format:HARDCOVER
Rights Status/版权销售情况:Simplified Chinese/简体中文:AVAILABLE
Complex/Traditional Chinese/繁体中文:AVAILABLE
Sales in other countries/其他国家销售情况:
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