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    代理商:大苹果
    页数:256
    定价:0.00 美元
    上传日期:2019-11-29 0:00:00

    FASHION LOGISTICS: INSIGHTS INTO THE FASHION RETAIL SUPPLY CHAIN (2ND EDITION)

    Book ID/图书代码: 07682019C00057

    English Summary/英文概要: Retailers are being advised to review their supply chains in a bid to accelerate their speed to market. Fashion Logistics assesses the growth and changes in the industry as well as the drivers of change in the market. Supply chain networks and operations play an integral role in distributing product across the retail industry and significant changes within those networks have altered the way in which they function. Manufacturers therefore need to rethink their supply chains to make them resilient to shock, agile enough to respond quickly to sudden change, flexible enough to customize products and efficient enough to protect margins. Fashion Logistics assesses these forces and changes and how manufacturers should adapt their working practices accordingly.

    This second edition of Fashion Logistics includes revised CSR and reshoring sections, updated case studies and new content on how manufacturers can adapt their working practices and the further demise of the department store sector.

    Chinese Summary/中文概要:

    Awards/获奖情况:"Fashion Logistics looks at the changing nature of fashion retailing and the implications of these changes for logistics. Each chapter contains an up-to-the minute case study illustrating how some of the major retailers around the world have adapted their supply chains to deal with the on-line revolution and changes in the global market place. Whilst the book will provide essential reading for students studying logistics and supply chain management, the book will be equally relevant for students studying fashion and retailing, particularly the topics such as the rise of fast fashion, luxury brands and sustainability." (Dorothea Carvalho, Director of Professional Development, Chartered Institute of Logistics and Transport CILT)

    "Fashion Logistics is a well-rounded analysis of an industry that is facing not only challenges but an increasing pace of change, requiring companies to sharpen their strategies for segmentation, social responsibility, and brand control. The authors deftly combine the cultural significance of fashion with the business acumen required to succeed in a multi-tiered global environment." (Kelly Barner, Buyers Meeting Point)

    "The authors address the latest supply chain trends impacting the fashion merchandising world. This book tackles all aspects of supply chain management in global fashion distribution, including sustainable and lean fashion merchandising, outsourcing, risks, omni-channel sales, and corporate social responsibility. Written in an easy-to-follow format, short case studies in each chapter relate the major topics in fashion logistics to modern-day retailing." (Inbound Logistics)

    About the Author/作者介绍: John Fernie is Emeritus Professor of Retail Marketing at Heriot-Watt University, Scotland. He has written and contributed to numerous textbooks and papers on retail management, especially in the field of retail logistics. He was the founder editor of the International Journal of Retail & Distribution Management and is on the editorial board of numerous marketing and logistics journals. He is a Fellow of the Institute of Logistics and Transport. He holds an Honorary Professorship at St Andrews University and several visiting positions at European universities.

    David B Grant is Professor of Supply Chain Management and Social Responsibility at the Hanken School of Economics, Finland. David has over 250 publications in various refereed journals, books and conference proceedings and is on the editorial board of several internationally ranked journals. Honours in 2019 include the award of the Bualuang ASEAN Chair Professorship at Thammasat University in Thailand.

    Format:HARDCOVER

    Rights Status/版权销售情况:Simplified Chinese/简体中文:AVAILABLE

    Complex/Traditional Chinese/繁体中文:AVAILABLE

    Sales in other countries/其他国家销售情况:

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