SUSTAINABLE GRAPHIC DESIGN: TOOLS, SYSTEMS AND STRATEGIES FOR INNOVATIVE PRINT DESIG

Book ID/图书代码： 02000015B80313

English Summary/英文概要： A single–source guide to developing sustainable graphic and print design solutions

Graphics and print design are frequently thought of as activities that yield purely decorative results. Their tangible effects are often ignored–– despite the fact that graphics and print design can be responsible for leveling a forest to produce a barely glanced at catalog or mail piece. By viewing graphic design as a holistic process, and by exploring eco–friendly materials and production techniques, designers can create a more sustainable system of graphic and print design. With information on materials and processes as well as case studies, this is a forward–looking toolkit for design professionals who want to take a more sustainable approach to their work.

Wendy Jedlicka (Roseville, MN) is President of Jedlicka Design Ltd. and the author of Packaging Sustainability: Tools, Systems and Strategies for Innovative Package Design (978–0–470–24669–6). She is a faculty member in the Minneapolis College of Art and Design′s groundbreaking Sustainable Design Certificate Program.

Chinese Summary/中文概要： 本书是有关可持续平面及印刷设计解决方案的单一来源指导用书。

图形和印刷设计经常被看作是产生纯粹装饰性结果的活动。而其实际产生的影响却往往被大家忽略——图形及印刷设计往往导致毁掉了一片森林却只生产了一些鲜有人看的目录或邮件。通过将平面设计看做一个整体性的过程并探索环保的原料和生产技术，设计师能够创造一种更加可持续的图形及印刷设计系统。这本前瞻性的工具书为读者提供了关于原料和过程的相关信息及各种案例研究，非常适合希望将工作变得更环保、更具有可持续性的专业人士阅读。（LYR）

Awards/获奖情况：

About the Author/作者介绍： Wendy Jedlicka，Jedlicka设计公司总裁，著有《包装的可持续性：创新包装设计的工具、系统和策略》。明尼阿波利斯艺术设计学院突破性的可持续设计证书项目的教师，可持续设计及商业问题的全国知名发言人。

Wendy Jedli ka, CPP, is President of Jedli ka Design, Ltd. and the author of Packaging Sustainability: Tools, Systems, and Strategies for Innovative Package Design, also from Wiley. She is a faculty member in the Minneapolis College of Art and Design′s groundbreaking Sustainable Design Certificate Program, and a nationally recognized speaker on sustainable design and business issues.

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Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE

Complex/Traditional Chinese/繁体中文：AVAILABLE

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