THE WORLD’S YOUR STAGE: HOW PERFORMING ARTISTS CAN MAKE A LIVING WHILE STILL DOING WHAT THEY LOVE
Book ID/图书代码： 00431015B82072
English Summary/英文概要： Few artists will end up the next Yo-Yo Ma, Mikhail Baryshnikov, or Anne Hathaway. But that doesn’t mean they have to settle for waiting tables. The World’s Your Stage provides perspective and points them toward opportunities they may have never considered. Today’s performers must master more than their craft—they must learn the business side of their industry. They need to hone their entrepreneurial skills and create their own careers. Adapted from the curriculum of a prized course at New York’s Juilliard School, this insider’s view helps readers keep their feet on the ground while reaching for the stars!
Chinese Summary/中文概要： 很少有艺术家可以做到和马友友，米哈伊尔•巴瑞辛尼可夫或者安妮•海瑟薇同等的高度。但这也并不意味着他们就该甘于平庸了。《世界是你的舞台》阐述了一个独特的视角，给这些艺术家提供了些他们从未想到过的机会。如今的表演者除了他们的手艺外，还应该掌握更多，例如他们所处艺术圈的相关商业领域知识。他们需要掌握一些商业技巧，创建他们自己的事业。作者采用了纽约茱莉亚学院的优秀课程，以一个局内人的角度帮助读者在追逐星辰的同时还能脚踏实地！（XAT）
Awards/获奖情况：主要卖点：
●“表演艺术的商业”在音乐、舞蹈和剧院领域已经大获成功。这本书可以使全世界各地的表演者都了解到这一课程，书中还会提供拥有艺术家和企业家双重身份人士的成功故事来使读者获取灵感。
●读者会学会如何将自己的热情转化为商业，同时还能坚持能证明自己意义的一切。
●这本书将帮助他们理解商业的含义；找到适合他们的领域并向之前进；好好经营自己的公司、网络和募捐。
●《世界是你的舞台》给艺术家们提供了一个商业框架，帮助他们在艺术和经济领域都有所成长。
●比尔•贝克在媒体和表演艺术领域结合得很好。在他担任WNET执行总裁的20年间，他开创了栏目《查理罗斯秀》。在他的监管下，电视台也完成了向电子广播的转型。在WNET任职之前，比尔是西屋电视的主席，并引荐了奥普拉•温弗瑞成为脱口秀主持人。贝克曾获得过七次艾美奖，是美国艺术与科学学术会的成员之一。他曾在国家电视艺术与科学院工作，并获得了林肯中心研究院的马克•书巴特奖项，此奖项是专门授予在整合艺术与教育中有杰出表现的人士的。贝克还曾被引荐至“名人堂”节目。
● 比尔•贝克前一部作品《与平易近人的人共同领导》是一部关于美国公共广播公司的纪录片，主要描述了《查理罗斯秀》的故事，获得了许多媒体的赞誉。
KEY SELLING POINTS
● Alums of Bakers’s Juilliard course, “The Business of the Performing Arts,” have gone on to successful careers in music, dance, and theater. This book makes the essence of the course available to performers everywhere—and offers real-life stories of artist-entrepreneurs as inspiration.
● Readers will learn how to turn their passion into a bona fide business without sacrificing what makes it matter to them.
● The book helps them: understand the business; find their niche—and fill it; market themselves and their venture; network; and fundraise.
● Provides an Opportunity Framework to help performers balance artistic and financial growth.
● Bill Baker is extremely well connected in media and the performing arts. He is President Emeritus of WNET/THIRTEEN, the premiere source of PBS programs nationwide. During his twenty years as CEO of WNET, he launched Charlie Rose and oversaw the station’s transition to digital broadcasting. Before WNET, he was president of Westinghouse Television where he introduced Oprah Winfrey as a talk show host. The recipient of seven Emmy Awards, Baker is a fellow of the American Academy of Arts and Sciences. He has been inducted into the National Academy of Television Arts & Sciences (NATAS) Management Hall of Fame and received the Mark Schubart Award from the Lincoln Center Institute, given to individuals who excel in integrating the arts with education. He has also been inducted into Broadcasting & Cable’s Hall of Fame.
● Bill Baker’s previous book with AMACOM, Leading with Kindness was the subject of a PBS documentary and was featured on Charlie Rose, in addition to garnering lots of other press.
About the Author/作者介绍： 威廉•F•贝克博士是THIRTEEN和美国公共广播电视台纽约旗舰部的名誉主席，并且是福特汉姆大学的教授。他还在茱莉亚学院教授学生表演艺术商业。沃伦•C•吉布森博士是一位圣何塞州立大学的工程师和经济学家。埃文•立德伍德是伯纳德•L•施瓦茨媒体中心、公共政策和福特汉姆大学的一位研究员。
WILLIAM F. BAKER, PH.D., is President Emeritus of THIRTEEN, New York’s flagship PBS station, and a professor at Fordham University. He also teaches the Business of the Performing Arts to Juilliard students. WARREN C. GIBSON, PH.D., is an engineer and economist at San Jose State University. EVAN LEATHERWOOD is a Slifka Fellow at the Bernard L. Schwartz Center for Media, Public Policy, and Education at Fordham University.
Format:
Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE
Complex/Traditional Chinese/繁体中文：不确定
Sales in other countries/其他国家销售情况：
原文第一章内容：暂无
手稿：暂无
大纲：暂无