MEET MR. PRODUCT: THE GRAPHIC ART OF THE ADVERTISING CHARACTER(VOL 1)

Book ID/图书代码： 06568715B83285

English Summary/英文概要： A deluxe, hardcover edition of the best-selling and critically acclaimed Meet Mr. Product (2003/2015), Meet Mr. Product Volume 1 is a smart compendium of the art of the advertising character, and an essential companion to the all new Mr. Product Volume 2. With smiling faces and helpful slogans, the Jolly Green Giant, natty Mr. Peanut, Speedy Alka-Seltzer, and countless other advertising characters have been helping us navigate the grocery aisles and choose our products for years, and are cleverly curated in this unique volume.

Here in Meet Mr. Product Volume 1, you’ll find a vibrantly colorful tribute to these pop culture icons. Offering up fascinating tidbits on hundreds of spokes-characters, this colorful collection profiles the organization of the characters, their evolution, and most interesting trivia. Famous faces and a host of little-known characters fill Meet Mr. Product Volume 1’s pages to bursting, taking us on a tour of advertising’s most charismatic creations.

Chinese Summary/中文概要： 大家好！我是今天的主角——广告小达人！欢迎大家来到奇思妙想创意广告园区！在这里，您将会看到许许多多意想不到、令人脑洞大开的广告设计！！！绝对令您眼前一亮！！在笑脸相迎的卡通小人和简洁精悍的广告词的帮助下，欢乐无比的绿巨人、机智勇敢的花生先生、迅速见效的“我可舒适”消食片……还有更多不计其数的广告人物将带领我们穿过熙熙攘攘的杂货铺走廊；在此过程中，大家可以尽情地挑选自己心仪已久的小商品，这种购物的快感可是不可多得的哦！

在这片创意园地里，大家可以看见色彩斑斓、鲜活动感的流行文化艺术品，绝对令您一饱眼福！！！让我们立即开启一场最具魅力的广告之旅吧！(Susie)

Awards/获奖情况：“无论您是设计师、还是艺术总监、抑或是对浩如烟海的广告史感兴趣的普通人，都会对这套丛书产生浓厚的兴趣！”——“果酱广告”

"Any designer, art director, or fan of advertising history would love these books."—Ad Pulp

About the Author/作者介绍： Warren Dotz是美国赫赫有名的广告设计大师，他堪称是流行文化的集大成者！！迄今为止，他已经编写了11本论述广告、设计以及商业标签艺术的著作。此外，他还是全球许多顶级杂志的特约撰稿人，例如：《广告时代》、《广告周刊》以及《纽约时报》等等。目前，他在旧金山和纽约两地工作、生活。

Warren Dotz is a collector of pop culture ephemera and the author of thirteen books on advertising, design, and commercial label art. His commentary has appeared in Advertising Age, Adweek, and the New York Times Magazine. He lives and works in San Francisco and New York City.

Masud Husain is a graphic designer, branding specialist, and avid collector of American advertising ephemera. He designed and coauthored the award-winning books Meet Mr. Product and Ad Boy, as well as Dog Food for Thought and Cat Food for Thought, with Warren Dotz. He lives and works in Albany, CA.

Format:

Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE

Complex/Traditional Chinese/繁体中文：AVAILABLE

Sales in other countries/其他国家销售情况：

原文第一章内容：暂无

手稿：暂无

大纲：暂无