ETIQUETTE GUIDE TO JAPAN: KNOW THE RULES THAT MAKE THE DIFFERENCE!

Book ID/图书代码： 02911015B85652

English Summary/英文概要： Farewell to faux pas! Minding your manners is an acquired skill, but what serves you well elsewhere could trip you up in Japan. Save yourself possible embarrassment with Etiquette Guide to Japan. An inside look at Japanese social graces, it answers all the questions of the thoughtful traveler. Extensive, specific information on Japanese business etiquette assists readers traveling to Japan for business. Although often overshadowed by a modern facade, long standing traditional aspects of Japan’s culture still influence the country and almost everyone in it. Concrete evidence of this traditional culture can be seen everywhere in the ancient arts and crafts that are still important parts of everyday life, in the many shrines and temples that dot the nation, and in the modern comeback of traditional fashions such as kimono and yakata robes. To many Western visitors, however, the most obvious example of this traditional culture’s strength is the unique etiquette of the Japanese. Like many nations, Japan has experienced vast political, social, and economic change over the past century. But enough of Japan’s traditional etiquette remains to set the Japanese apart socially and psychologically, and to make success in socializing and doing business with them a special challenge for Westerners. About this new version: This updated and expanded edition of the best-selling Japanese etiquette guide addresses not just the puzzling protocols relating to name cards, bowing or shaking hands, bathrooms and public baths but also what to do when entertaining Japanese dinner guests, attending a Japanese tea ceremony, taking the subway, and much more! It also provides the latest etiquette in mobile phone manners, texting, social media and other forms of digital communication. The glossary at the back of the book has been revised to include the latest technology-related words and expressions used by Japanese today. Two new chapters address the changing role of foreigners in the workplace and the contemporary business style and etiquette used by the younger generation of Japanese who are now increasingly cosmopolitan but still very Japanese!

Chinese Summary/中文概要： 告别失礼！注意你的举止是一项必备技能，在日本它可以对你有用，也可以对你使绊子。用《日本礼仪指南》解救自己的尴尬。对日本社交礼仪的内部探查，它回答了关于一个周到旅行家的所有问题。广泛，具体的日本商务礼仪信息有助于到日本出差的读者。虽然常常被现代化外表遮盖，但日本源远流长的传统文化仍然影响着这个国家和民众。这种传统文化的具体证据可以在仍然是日常生活重要部分的古代工艺品，在许多神社和寺庙遍布的国家，在如和服和雅加达长袍等复古的传统时尚上随处可见。然而，对许多西方游客来说，这种传统文化的力量最为明显的例子就是日本独特的礼仪。像许多国家一样，日本在过去的一个世纪中经历了巨大的政治、社会和经济变革。而日本的传统礼仪，足以使日本在社会和心理上都有其独特性，并在社交和商业上取得成功，这对西方人来说是一个特殊的挑战。关于这个新版本：畅销书《日本礼仪指南》的更新和扩展版不仅解释了令人费解的和名片、鞠躬或握手，浴室和公共浴室有关的礼仪，还解释了宴请日本客人，参加一个日本的茶仪式，乘地铁以及更多相关礼仪！它还提供了在手机，短信，社交媒体和其他形式的数字通信方面的最新礼仪。本书后面的词汇表已被修改，以包括最新的技术相关词汇和日本如今所使用的表达。新的章节阐述了外国人在工作场所的角色转变，以及年轻一代日本人使用的现代商务方式和礼仪，虽然越来越世界化但仍然很日本！（LNL）

Awards/获奖情况：“一本很好关于复杂的日本礼仪规则的指南。”——鼠书博客

“非常有趣。不仅是对仪式的探讨，还有仪式背后的想法，你能了解日本人的行为和精神。”——好读

“大部分是素材，书写优秀，深入研究，由于作者和编辑的丰富经验，这不足为奇。…他们的写作代表着一种精神，这在许多非正式的日本文化博客中并不存在。”——自学日语博客

"A good guide to the often complex rules of Japanese etiquette." —Book Mice blog

"Quick read with lots of interesting tid bits. Not only are rituals explored but also the ideas behind the rituals, so you learn about the behavior and the spirit of the Japanese." —Goodreads

"The material is, for most part, very well-written and researched, which is not surprising given the extensive experience of both the author and the editor. […] Their writing exemplifies a certain type of professionalism which is absent in many informal blogs on Japanese culture." —Self Taught Japanese blog

About the Author/作者介绍： 博伊•拉斐特•德•蒙特自20世纪40年代后期就作为美国情报机构的成员，学生，贸易记者、编辑和作者在东京、汉城、香港和新加坡工作，从而对日本、中国和韩国有所了解。他毕业于东京术赤大学和美国对外贸易协会（现在的雷鸟：位于亚利桑那州格伦代尔市的全球管理学校）。他的七十多本著作包括《日本文化代码词汇》、《日本业务指导》和《日本真相》。

杰夫的机会已经在日本生活了超过四分之一世纪，足以见证日本经济泡沫的破裂，以及之后的变化。他是一名自由撰稿人，同时还出版人和广播记者，专门从事商务方面的工作。他拥有来自加拿大维多利亚大学的经济学学位，东京卡伊日本语言学校的文凭。

Boye Lafayette De Mente has been involved with Japan, China, and Korea since the late 1940s as a member of a U.S. intelligence agency, student, trade journalist, editor, and author working out of Tokyo, Seoul, Hong Kong, and Singapore. He is a graduate of Jochi University in Tokyo and The American institute for Foreign Trade (now Thunderbird: The School of Global Management, in Glendale, Arizona). His 70-plus books include Japan’s Cultural Code Words, business Guide to Japan, and Japan Unmasked.

Geoff botting has lived in Japan for more than a quarter century, long enough to witness Japan’s economic bubble, its bursting and the changes that came in its wake. He is a freelance translator and print and broadcast journalist, specializing in business issues. He has a degree in economics from the University of Victoria in Canada and a diploma from Kai Japanese Language School in Tokyo.

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