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代理商:大苹果
页数:272
定价:0.00 美元
上传日期:2016-2-4 0:00:00

EVERYONE’S AN ARTIST (OR AT LEAST THEY SHOULD BE)

Book ID/图书代码: 06002016B87962

English Summary/英文概要: Can a Canali-clad million-dollar banker learn anything from a paint-stained artist? Definitely. Especially now.

Clearly, succeeding in business is an art form. We’ve informally labelled activities and pursuits as “the art of management,” “the art of marketing” or even “the art of doing more with less,” but we’ve rarely made the direct connection between the two worlds.

With a rapidly changing digital economy, new and emerging technologies, increased clutter and a drastically altered media landscape, successful companies are those that are original, creative and innovative. Defining business as art is now a credible school of thought, and the lessons are far more practical than philosophical. Everyone’s an Artist (Or At Least They Should Be) shows how and why the most successful executives and entrepreneurs think like artists.

Chinese Summary/中文概要: 一个手拿数万美元的康纳利包的银行家能从一位彩绘艺术家中学到些什么吗?答案是肯定的。特别是现在。

显然,在商业上取得成功是一种艺术形式。我们已经非正式地给活动和追求贴上了“管理的艺术”,“营销艺术”,甚至时“事倍功半的艺术”的标签,但我们很少分析这两者之间的直接联系。

随着数字经济的快速变化,新兴技术的出现,媒体景观的增加和大幅度改变,获得成功的公司通常是那些新颖,有创造性和创新的公司。现在将企业定义为一种艺术,已经成为被认可的流派,而且这些课程比哲学更为实用。《每个人都是艺术家(或至少应该是)》展示了如何以及为什么最成功的管理人员和企业家像艺术家一样思考。(LNL)

Awards/获奖情况:“A potent book to fuel your inner artist so you impact the world.” — ROBIN SHARMA, #1 bestselling author of The Monk Who Sold His Ferrari and Founder of The Titan Summit

“Fresh, funny and practical, Everyone’s an Artist shows how the habits of successful artists can help anyone become smarter, faster and better.” — CHARLES DUHIGG, New York Times–bestselling author of Smarter Faster Better and The Power of Habit

About the Author/作者介绍: 罗恩•泰特是泰特集团的总裁,该集团是总部设在多伦多的内容营销机构。罗恩每年都会举行四十多场演讲,并在加拿大全国举办“艺术的”会议。

史葛•卡瓦纳盖尔和克里斯托弗•诺瓦是“艺术的”创始人,这是一家领先的媒体,培训和活动公司。它的国民会议、杂志和在线内容都巧妙地汇集了来自世界最著名的商业领袖、国际知名的演讲者和畅销书作者的见解,包括杰克•韦尔奇,麦尔坎•葛拉威尔,柯林•鲍威尔将军,赛斯•高汀 和阿里安娜•赫芬顿。

RON TITE is the president of The Tite Group, a content marketing agency based in Toronto. Ron speaks at over forty events every year and hosts The Art Of conferences across Canada.

SCOTT KAVANA GH and CHRIST OPHER NOVAIS are co-founders of The Art Of which is a leading media, training and events company. Its national conferences, magazine and online content are expertly curated to bring together insights from the world’s most prominent business leaders, internationally renowned speakers and bestselling authors, including Jack Welch, Malcolm Gladwell, General Colin Powell, Seth Godin and Arianna Huffington.

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Rights Status/版权销售情况:Simplified Chinese/简体中文:AVAILABLE

Complex/Traditional Chinese/繁体中文:AVAILABLE

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