THE REDUCETARIAN SOLUTION: HOW THE SURPRISINGLY SIMPLE ACT OF REDUCING THE AMOUNT OF MEAT IN YOUR DIET CAN TRANSFORM YOUR HEALTH AND THE PLANET

Book ID/图书代码： 02173017C00011

English Summary/英文概要： Brian Kateman coined the term "Reducetarian"--a person who is deliberately reducing his or her consumption of meat--and a global movement was born. In this book, Kateman, the founder of the Reducetarian Foundation, presents more than 70 original essays from influential thinkers on how the simple act of cutting 10% or more of the meat from one’s diet can transform the life of the reader, animals, and the planet. This book features contributions from such luminaries as Seth Godin, Joel Fuhrman, Victoria Moran, Jeffrey Sachs, Bill McKibben, Naomi Oreskes, Peter Singer, and others. With over 40 vegan, vegetarian, and "less meat" recipes from bestselling cookbook author Pat Crocker, as well as tons of practical tips for reducing the meat in your diet (for example, skip eating meat with dinner if you ate it with lunch; replace your favorite egg omelet with a tofu scramble; choose a veggie burrito instead of a beef burrito; declare a meatless day of the week), The Reducetarian Solution is a life--not to mention planet!--saving book.

Chinese Summary/中文概要： 布莱恩•凯特曼创造了“简化主义者”这个词——一个故意减少他或她的肉类消费的人——一个全球运动诞生了。在这本书中，凯特曼，这位“简化基金会”的创始人，发表了70多篇来自有影响力的思想家的文章，关于如何从一个人的饮食中减少10%或更多的肉类的简单行为，可以改变读者、动物和地球的生活。这本书的特点是赛斯•戈丁，乔•弗曼， 维多利亚•莫兰，杰弗里•萨克斯，比尔•麦克基本，诺米•奥科斯，彼得•辛格等人的贡献。有超过40个素食主义者、素食者和“少肉”的食谱，从畅销书作者帕特•克罗克，以及大量的实用技巧来减少你的饮食中肉类的摄入(例如，如果你吃了午餐，就不吃肉;用豆腐来代替你最喜欢的鸡蛋煎蛋卷;选择一种蔬菜卷饼，而不是牛肉卷饼;宣布一周的无肉日)，简化的解决方案是一种生活——更不用说行星了！——请保存这本书。（WYL）

Awards/获奖情况：这本书为我们提供了一条通向更生态、可持续、人道和富有同情心的世界的道路，同时也改善了我们自己的健康和福祉。迪帕克•乔普拉，量子治疗的作者

布莱恩是一个真正的有远见的人，他是一个有勇气的健康和同情心的领导者。他的实用建议和美味而又简单的食谱，将会激发你改变你的生活、爱和饮食的方式。克里斯•卡尔，健康活动家和纽约时报畅销书疯狂减肥的作者

“对于一个更健康、更富有同情心的食品系统而言，简化的解决方案是一个大胆的新蓝图，一个有意识的消费者和企业正在越来越多地采用。约翰•麦基，全食超市的联合创始人兼首席执行官

完全素食主义是一种高尚的理想，但许多人被一种不合逻辑的恐惧所吓倒，因为它必须是一种单一的、全是或全无的飞跃。简约主义是一种很好的、人性化的、环保的、循序渐进的方式，它是一种理想，它的时代终将到来。理查德•道金斯上帝错觉的作者，对奇迹的渴望，在黑暗中短暂的蜡烛

This book offers us a path towards a more ecological, sustainable, humane, and compassionate world while improving our own health and well-being." Deepak Chopra, author of Quantum Healing

Brian is a true visionary a courageous leader of wellness and compassion. His practical advice and delicious yet simple recipes in The Reducetarian Solution will inspire you to transform the way you live, love, and eat. Kris Carr, wellness activist and New York Times bestselling author of Crazy Sexy Diet

"Reducetarianism: 2 1 burgers saves as many cows as 1 0" Steven Pinker, author of The Better Angels of Our Nature: Why Violence Has Declined

"The Reducetarian Solution is a bold new blueprint for a healthier and more compassionate food system, one conscious consumers and businesses are increasingly adopting." John Mackey, co-founder and co-CEO of Whole Foods Market

Full vegetarianism is a noble ideal, but many are intimidated by an illogical fear that it has to be a single major, all-or-nothing leap. Reducetarianism is a good, humane, environment-friendly, step-by-step approach to an ideal whose time will finally come." Richard Dawkins, author of The God Delusion, An Appetite for Wonder, and Brief Candle in the Dark

About the Author/作者介绍： 布莱恩•凯特曼是“简化基金会”的创始人之一，也是一个致力于减少肉类消费的非营利性组织，以创造一个健康、可持续和富有同情心的世界。他是一个TEDx的演讲者，同时也是饮食系统和行为改变方面的专家，他已经在数百家媒体上露面，包括Vox、赫芬顿邮报、国家地理、大西洋、Quartz、沙龙、洛杉矶时报、福克斯新闻和每日邮报。他是哥伦比亚大学地球环境可持续发展中心执行教育项目的讲师。

Brian Kateman is cofounder and president of the Reducetarian Foundation, a non-profit organization dedicated to reducing meat consumption to create a healthy, sustainable, and compassionate world. A TEDx speaker and leading expert on food systems and behavioral change, he has appeared in hundreds of media outlets including Vox, The Huffington Post, National Geographic, The Atlantic, Quartz, Salon, The Los Angeles Times, Fox News, and The Daily Mail. He is an instructor in the Executive Education Program at the Earth Institute Center for Environmental Sustainability at Columbia University.

Format:HARDCOVER

Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE

Complex/Traditional Chinese/繁体中文：AVAILABLE

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