THE RICHER WAY:HOW TO GET THE BEST OUT OF PEOPLE
Book ID/图书代码： 06495017C00021
English Summary/英文概要： In 1978 Julian Richer, then aged just 19, opened his first shop near London Bridge. For over twenty years this shop has been listed in the Guinness Book of Records as having the highest sales per square foot of any retail outlet in the world, and the company as a whole, with its fifty-three stores nationwide and huge online presence, has become Britain’s favourite retailer of TV and hi-fi equipment. What lies behind this extraordinary success?
For Julian, the answer is simple: throughout his career he has focussed relentlessly on putting people – both staff and customers – right at the centre of his business. And in The Richer Way, he offers a supremely practical guide to how others can follow suit. He explains how to motivate employees and measure their progress. He establishes how to balance company discipline with individual autonomy. He explores what ’customer service’ should really involve. Above all, he points the way to creating an open, friendly and flexible culture that will not only attract the best people but also offer the greatest chance of business success.
Packed with straightforward, common-sense advice, The Richer Way will prove essential reading for all organisations, whatever their nature and size.
Chinese Summary/中文概要： 一本关于如何经营一家伟大企业的励志书，由成功的企业家Julian Richer，Richer Sounds的创始人所著
在197年, Julian Richer, 当时年仅19岁的他, 在伦敦开了第一家电视和高保真零售店。在超过二十年的时间里, 这家商店已经被列入吉尼斯世界纪录, 成为世界上任何一个零售商店的最高销售额，公司两度赢得了最佳零售商奖。这一非同寻常的成功背后隐藏着什么？
对Julia来说, 答案很简单: 在他的整个职业生涯中, 他一直在不遗余力地把员工和顾客--放在他的业务中心。在本书中, 他提供了一个非常实用的指南, 来指导其他人如何效仿。他解释了如何激励员工和衡量他们的进步。他建立了如何平衡公司纪律与个人自主权。他探讨了 "客户服务" 究竟应该涉及什么。最重要的是, 他指出了创建一个开放、友好和灵活的文化的方式, 它不仅能吸引最优秀的人才, 还能提供最大的商业成功机会。
用简单明了、常识性的建议, 本书将证明无论企业的性质和规模如何，《致富之路》都将成为所有组织的必要读物。(Sandy)
Awards/获奖情况：“我需要一位成功人物作为榜样，理查尔企业的创始人正是我要寻找的榜样人物……《理查尔经商方式》是史上最棒的商业著作。”——《独立报》
“通过阅读本书，改变你的企业。”——Archie Norman，Marks & Spencer董事长
“我第一次了解到Richer Sounds 这个企业，是在多年前阅读Julian Richer撰写的《理查尔经商方式》。这本书非常有道理。作者的想法不仅原创，而且奏效。”）——John Timpson
"If I had to hold up someone as a role model for other wannabe tycoons to follow, the founder of the Richer Sounds hi-fi chain would be that person … [The Richer Way is] one of the best business books in history." (Independent)
"Read this book and transform your business." (Archie Norman, Chairman of Marks & Spencer)
"How to become a Richer Guru and actually boost business." (The Times)
"Like all good management books, it is readable, controversial, and full of golden nuggets of good advice." (Tim Daniels, former Managing Director of Selfridges)
"I first came across Richer Sounds many years ago when I read Julian Richer’s book The Richer Way. His book was so full of common sense that I filled several pages of an A4 pad with his ideas. The ideas are not only original, they work." (John Timpson Telegraph)
About the Author/作者介绍： Julian Richer 于1978年创建了名为“Richer Sounds”的企业。该公司目前已发展成为年营业额超过1.5亿英镑的大企业，2011年荣获“最佳高街零售商”。该公司15%的利润捐献给慈善事业。除了商业活动，Julian Richer还是Acts 435基金会的创办人，旨在帮助有需要的人群。此外，他还在2013年创办了ASB Help，旨在帮助反社会行为的受害者。他目前居住在英国约克郡。Julian Richer established Richer Sounds in 1978. The company now turns over in excess of ￡150 million a year, has won the prestigious Which? Best Retailer award (2010 and 2015) and Best High Street Retailer (2011), and topped a poll of best British shops in 2017. Fifteen per cent of its profits are donated to charitable causes. In addition to his commercial activities, Julian Richer is the founder and a trustee of Acts 435, set up to help those in need, and in 2013 established ASB Help, which works with victims of anti-social behaviour. He lives in Yorkshire.
Format:MASS MARKET TRADE PAPERBACK
Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE
Complex/Traditional Chinese/繁体中文：AVAILABLE
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