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    代理商:大苹果
    页数:568
    定价:0.00 美元
    上传日期:2018-1-17 0:00:00

    DISTANCE IN INTERNATIONAL BUSINESS: CONCEPT, COST AND VALUE

    Book ID/图书代码: 06684518C00001

    English Summary/英文概要: This research and teaching volume has been composed in honour of Rosalie Tung, a distinguished institution builder, thought leader and educator in the field of international business (IB). The volume addresses Rosalie Tung’s main research focus in a career that has already spanned several decades, namely the analysis of distance facing multinational enterprises (MNEs), with a focus on state-of-the-art conceptual and fact-based empirical developments in the realm of cultural and institutional distance elements.

    The impact of distance on international business transactions and operations remains ill-understood. How should distance be conceptualized? Which dimensions of distance should be considered? Is distance always a cost, or can it sometimes confer value?

    This twelfth volume in the Progress in International Business Research series presents extensive accounts of the contemporary scientific debate on how to assess the impacts of distance, both negative and positive ones, on the conduct of international business.

    Chinese Summary/中文概要:

    Awards/获奖情况:• The concept of distance

    • The cost of cultural and psychic distance

    • The cost of institutional distance

    • The value of distance

    • Alternative lenses for IB research

    About the Author/作者介绍:

    Format:HARDCOVER

    Rights Status/版权销售情况:Simplified Chinese/简体中文:AVAILABLE

    Complex/Traditional Chinese/繁体中文:AVAILABLE

    Sales in other countries/其他国家销售情况:

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