THE PSYCHOLOGY OF OVEREATING: FOOD AND THE CULTURE OF CONSUMERISM

Book ID/图书代码： 02000018C00048

English Summary/英文概要： Drawing on empirical research, clinical case material and vivid examples from modern culture, The Psychology of Overeating demonstrates that overeating must be understood as part of the wider cultural problem of consumption and materialism. Highlighting modern society’s pathological need to consume, Kima Cargill explores how our limitless consumer culture offers an endless array of delicious food as well as easy money whilst obscuring the long-term effects of overconsumption.

The book investigates how developments in food science, branding and marketing have transformed Western diets and how the food industry employs psychology to trick us into eating more and more – and why we let them. Drawing striking parallels between ’Big Food’ and ’Big Pharma’, Cargill shows how both industries use similar tactics to manufacture desire, resist regulation and convince us that the solution to overconsumption is further consumption. Real-life examples illustrate how loneliness, depression and lack of purpose help to drive consumption, and how this is attributed to individual failure rather than wider culture.

The first book to introduce a clinical and existential psychology perspective into the field of food studies, Cargill’s interdisciplinary approach bridges the gulf between theory and practice. Key reading for students and researchers in food studies, psychology, health and nutrition and anyone wishing to learn more about the relationship between food and consumption.

Chinese Summary/中文概要： 本书以实证研究、临床病例资料和现代文化中生动的例子为基础，论证了暴饮暴食必须被理解为消费和物质主义这一更广泛的文化问题的一部分。Kima Cargill强调了现代社会对消费的病理需求，探讨了我们无限的消费文化是如何提供无穷无尽的美食和容易到手的金钱，同时掩盖了过度消费的长期影响。

本书调查了食品科学、品牌和市场营销方面的发展如何改变了西方人的饮食习惯，以及食品工业如何运用心理学来诱使我们吃得越来越多——以及为什么我们会允许他们这么做。Cargill向我们指出，食品行业是如何运用类似于医药行业的策略来制造欲望、抵制监管并说服我们——解决过度消费的办法就是进一步消费。现实案例说明了孤独、沮丧和缺乏目标是如何推动消费，以及人们是如何将其归因于个人失败而不是更广泛的文化。

这是第一本将临床和存在主义心理学观点引入食品研究领域的书，作者的跨学科方法在理论和实践之间架起了桥梁。将此书推荐给食品研究，心理学，健康和营养专业的学生和研究人员，以及任何希望了解更多有关食物与消费之间关系的读者。（LYR）

Awards/获奖情况：心理学家Kima Cargill从研究的角度出发，基于她与体重问题作斗争的患者的临床经验中的观察，对当今的消费主义文化进行了严厉而批判性的审视。在当今的食品环境中，停止暴饮暴食意味着要找到有效的方法来应对许多道德、政治、经济和社会方面的消费需求。这本书中的观点应该能启发读者，把肥胖看成是一个完全不同的消费主义社会的结果，而不是个人的弱点。——Marion Nestle，美国纽约大学

Kima Cargill的工作处于临床心理学和食品研究交叉的前沿。她是极少数在饮食文化更广阔的视野中理解现代饮食失调的学者之一。这本书有望弥合理论和实践之间的巨大鸿沟，将成为美国心理学家和食品专业学生的必读书。——Ken Albala，太平洋大学，美国

Psychologist Kima Cargill takes a tough, critical look at todays consumerist culture from the perspective of research as well as of observations drawn from her clinical experience with patients struggling with weight issues. To stop overeating in todays food environment means finding effective ways to counter the many moral, political, economic, and social imperatives to consume. The ideas in this book should inspire readers to think of obesity in an entirely different waymore as the result of a consumerist society than of individual weakness. --Marion Nestle, New York University, USA,

Kima Cargill’s work is at the forefront of the intersection of clinical psychology and food studies. She is among the very few academics who understands modern eating disorders within the broader perspective of food culture. This book promises to bridge the enormous gulf between theory and practice and will be essential reading for working psychologists and students of food in America. --Ken Albala, University of the Pacific, USA,

An important contribution to food studies scholarship, as no other work covers quite the same territory. Cargills discussion connecting consumerism in its broadest sense to food consumption is a unique, impressive contribution to contemporary discussions of food and health in the United States. --Amy Bentley, New York University, USA,

About the Author/作者介绍： Kima Cargill，华盛顿大学跨学科课程心理学副教授。

Kima Cargill is an Associate Professor of Psychology in the Interdisciplinary Arts and Sciences Program at the University of Washington, Tacoma, USA.

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Complex/Traditional Chinese/繁体中文：SOLD(非我们代理）

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