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    代理商:大苹果
    页数:336
    定价:0.00 美元
    上传日期:2019-3-18 0:00:00

    RETAIL THERAPY: WHY THE RETAIL INDUSTRY IS BROKEN – AND WHAT CAN BE DONE TO FIX IT

    Book ID/图书代码: 02000019C00044

    English Summary/英文概要: Almost weekly, the news is full of stories about disappearing retail chains. From House of Fraser and BHS to Toys’R’Us and Sears, recognised names are vanishing overnight - as such large organizations disappear, so the malls, shopping centres, high streets and main streets become emptier and less appealing to visit.

    The retail sector is hugely important in terms of job numbers: in the US, it employs around 30 million people (directly and indirectly); in the UK, around 10 million. As such, anything that jeopardises the retail sector will have a deep and lasting impact on millions of lives, as well as on public policy. While many blame the ’Amazon effect’, this is an oversimplification. Deeper forces are at work that are changing people’s relationships with brands, the balance of power between producers and consumers, and the whole nature of the supply chain that has existed since the industrial revolution.

    Retail Therapy offers a comprehensive analysis of these forces and their impact on the world of retailing. More importantly, it presents a cogent analysis of the longer term trends that are shaping retailing, and outlines a clear road map for sustainable success in the future.

    Chinese Summary/中文概要:

    Awards/获奖情况:Retail Therapy bristles with alarming numbers. Before I finished the book I was recommending it to others, particularly because of his powerful analysis of the crisis. It is worth listening to the fixes - some of them controversial - he believes will cure the industry’s ills. (Anne Ashworth The Times)

    About the Author/作者介绍:

    Format:HARDCOVER

    Rights Status/版权销售情况:Simplified Chinese/简体中文:AVAILABLE

    Complex/Traditional Chinese/繁体中文:AVAILABLE

    Sales in other countries/其他国家销售情况:

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