FUNDAMENTAL STATISTICS FOR THE SOCIAL AND BEHAVIORAL SCIENCES

Book ID/图书代码： 10350019C00254

English Summary/英文概要： the research process, illustrating how they are used to answer questions and test ideas. Students learn not only how to calculate statistics, but also how to interpret and communicate the results of statistical analyses in light of a study’s research hypothesis. Featuring accessible writing and well-integrated research examples, the book gives students a greater understanding of how research studies are conceived, conducted, and communicated.

Chinese Summary/中文概要：

Awards/获奖情况：“I think this is some of the best explanation for these concepts that I have read.” (JoEllen Pederson)

“I appreciate the structures, the simplicity in the language, the clarity and the ability to pull material that is appropriate for college level courses.” (Cristine Rego)

“I think the author has a strong command and grasp of the material which he demonstrates by providing students with a multitude of examples and formulas that are easy to understand and broken down into digestible portions for students to absorb at their own pace. The writing style of the author is excellent…He spends a significant amount of time decomposing and deconstructing complex ideas related to the measures of central tendency for both novice and expert students of statistics in a user-friendly and approachable tone.” (Keith Feigenson)

About the Author/作者介绍： Howard T. Tokunaga is Professor of Psychology at San Jose State University, where he serves as Coordinator of the MS Program in Industrial/Organizational (I/O) Psychology and teaches undergraduate and graduate courses in statistics, research methods, and I/O psychology. He received his bachelor’s degree in psychology at UC Santa Cruz and his PhD in psychology at UC Berkeley. In addition to his teaching, he has consulted with a number of public-sector and private-sector organizations on a wide variety of management and human resource issues. He is coauthor (with G. Keppel) of Introduction to Design and Analysis: A Student’s Handbook.

Format:HARDCOVER

Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE

Complex/Traditional Chinese/繁体中文：AVAILABLE

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