CHANGE OR DIE: HOW TO TRANSFORM YOUR ORGANIZATION FROM THE INSIDE OUT

Book ID/图书代码： 05410006B08005

English Summary/英文概要： Identifies the five key qualities of people and organisations with the courage and insight to inspire positive change. For every business, the choice is stark: "Change - or die." At any moment, two-thirds of companies claim to be in the midst of some type of organisational revamping. But most of these initiatives fail; the business landscape is littered with the carcasses of glants who were unable to adapt to change - Digital, Prime, Wang, and Polaroid, to name a few. What many companies fail to recognize is that organisational change needs to come from within, no matter how profound the external forces. Positive change requires "change agents" throughout the organisation - those individuals who can translate the strategic vision of leaders into pragmatic behaviour. They will be the early adopters of the new values, actions, and skills required by the company. This book identifies the qualities of great change agents and how these skills can be mastered to serve as a catalyst for change throughout the organisation. Illustrating these principles through examples from world-class organisations, Dealy and Thomas demonstrate the techniques for acquiring and executing those skills - and how corporate leaders can encourage and reward this behaviour, creating a culture of risk-taking, innovation, and a focus on the future. From experienced executives to entry-level employees, readers will learn that great change agents challenge the status quo; stoke the fire of creativity; embrace the necessity of conflict; manage risk rather than avoid it; and develop new change agents.

Chinese Summary/中文概要： 凭借勇气和观察力来判断个人以及团队是否具有的五个重要品质，将会促进改革朝着有利的方向发展。对每一个行业来说，都面临着一个十分现实的选择—“或者是因改革而发展或者是因不改革而衰败”。2/3的公司在任何时候都宣称自己在进行不同程度的改革，但是这些改革举措大部分都失败了；在很多公司常可以见到“巨型残骸”—被推翻的计算机，人工偏光机等等，这些都是那些改革措施不能适应变化的明证。很多企业不能认清楚一点：无论外部压力有多大，组织构架应该从内部开始。要使改革向有利的方向发展，需要“改革代理人”，“改革代理人”是指那些能将领导者的战略计划转变为实际行动的个人。他们比其他人更早地拥有了企业所需要的价值观，能力以及和技能。这本书分析了一个好的“改革代理人”所具有的品质，怎样掌握各种技能并且把这些技能作为催化剂促进团队的发展变革。这本书从世界一流的团队为例来说明道理。戴尔瑞和汤玛士阐明了如何获得和使用这些技巧的方法，包括企业的领导人如何鼓励和奖赏这种行为，如何为企业创造一个不断创新的冒险文化，如何知道企业未来的发展中心。从经验丰富的执行官到刚进公司的员工，读者可以知道代理人是怎样挑战现状的，包括怎样使创造力产生思想火花，面对不可避免的冲突，处理危机而不去逃避，发掘新的改革代理人。

Awards/获奖情况：“Dealy, senior vice president of transportation for Burlington Northern Santa Fe Railroad, highlights the key qualities of change agents who challenge the status quo. He outlines techniques for embracing conflict, managing risk, and developing new change agents, and demonstrates how corporate leaders can encourage and reward this behavior. Co-author Andrew R. Thomas teaches international business at the University of Akron.”---Reference & Research Book News

“Change - Or Die! is the right book at the right time about one of the most critical issues facing almost every company today - how to constantly adapt and change while maintaining a laser-sharp focus.”---John P. Rathbone Executive Vice-President Administration Norfolk Southern Coroporation

“’Change’ is the one constant in our lives. M. David Dealy and Andrew Thomas ’get it,’ and they help the rest of us ’get it,’ too. Successfully transforming any organization takes leadership from within. I have made this book mandatory reading for my team, and recommend it to anyone who wants to make change work as a positive in their organization.”–Jim Schultz Senior Vice President, Employee and Customer Engagement Waste Management Inc.

About the Author/作者介绍： M. DAVID DEALY is Senior Vice President of Transportation for Burlington Northern Santa Fe Railroad. A twenty-five-year veteran of railroad management, he has served in top-level positions in operations and marketing throughout the industry, as well as on the boards of several companies and non-profits, including the National Alzheimer’s Association. With Andrew Thomas, he is coauthor of Defining the Really Great Boss (Praeger, 2004).
ANDREW R. THOMAS is a professor of international business at the University of Akron and serves on the executive education faculties of Management Centre Europe, University of Pittsburgh, and Cleveland State University.

Format:HARDCOVER

Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE

Complex/Traditional Chinese/繁体中文：AVAILABLE

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