SAY IT LIKE OBAMA: THE POWER OF SPEAKING WITH PURPOSE AND VISION

Book ID/图书代码： 14940308B24478

English Summary/英文概要： Right-wing, left-wing, Republican, Democrat, Independent, anyone interested in Presidential politics and the world stage – and even those who aren’t interested in politics at all -- everyone agrees that Barack Obama exemplifies some of the most persuasive communication techniques since JFK and The Great Communicator, Ronald Reagan And like JFK and Reagan, Obama offers business leaders and anyone aspiring to be a leader valuable lessons on constructing a compelling argument, facing tough issues, and addressing critical underlying realities in order to move others to action. Using excerpts from Obama’s already legendary campaign speeches and other public remarks, this book dissects Obama’s techniques of articulating, inspiring, and translating a vision into action.

Chinese Summary/中文概要： 歐巴馬的演講每每都能感動人心，造成話題。從2004年歐巴馬在民主黨黨代表大會上以「無畏的希望」為題，發表了一篇感人肺腑的演說後，讓他頓時成為全國知名人物。歐巴馬具有滲透性的演講能力，讓他成為美國第一位黑人總統參選人。知名領導能力專家Shel Leanne認為歐巴馬再度將演講的魅力帶回政壇，不論你的政治傾向為何，歐巴馬的演說技巧都是每個人十分需要的能力，無論是職場、人際關係或家庭。(VC)

Awards/获奖情况：九月份出版以來已售超過21,000本,人人都應培養的演講能力

版權已售：German, Indonesian

Library Journal Xpress Reviews recommends Say it Like Obama for “all collections” noting that it’s a “timely examination” that “admirably highlights Senator Obama’s rhetorical techniques.”
This morning, Dr. Leanne was interviewed by Fortune magazine senior writer Anne Fisher for a column this week on communication lessons to be learned from the high-profile job interview that is the 2008 presidential election.

Verdict: This book admirably highlights Senator Obama’s rhetorical techniques for readers looking to hone their own speaking skills. Given the excitement surrounding Obama’s campaign and his oratory, this should prove to be a popular title for both general readers and those professionally engaged in presentations. Recommended for all collections. Background: Leanne (How To Interview Like a Top MBA), formerly on the faculty of Harvard’s Kennedy School of Government, offers a timely examination of the rhetorical skills of Senator Barack Obama to show how readers can adopt his methods for persuasive speaking. Book-ended by a transcript of Obama’s 2004 Democratic National Convention keynote address and his acceptance speech at the 2008 Democratic National Convention, the text parses Obama’s methods, demonstrating how he adroitly conveys his messages with examples from his current campaign and his U.S. Senate career. The author clarifies how the reader can employ these same methods of persuasion and presentation, including body language and use of pauses as well as actual word choice.---FROM Library Journal review: http://www.libraryjournal.com/article/CA6605378.html#Nonfiction

About the Author/作者介绍： Shel Leanne is President of the Wishel Corporation, a leadership development firm whose clients include Fortune 500 businesses across the world. Prior to launching her company, Leanne gained experience working for McKinsey & Company and for Morgan Stanley in New York and London. She subsequently served as a full faculty member at Harvard University from 1997 to 2001, where she taught courses on social entrepreneurship and organizational design. She is also the author of How to Interview Like a Top MBA.
Shel Leanne是ㄧ間專門培養領導能力的公司總裁，其客戶包括許多五百大企業。曾在知名企業麥肯錫與摩根史坦利工作過。1997年至2001年在哈佛大學授課。著有《How to Interview Like a Top MBA》(2003)(繁體版權開放)。

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Rights Status/版权销售情况：Simplified Chinese/简体中文：NOT AVAILABLE

Complex/Traditional Chinese/繁体中文：SOLD(非我们代理）

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