SECRETS OF SPECIAL OPS LEADERSHIP: DARE THE IMPOSSIBLE -- ACHIEVE THE EXTRAORDINARY
Book ID/图书代码： 08B24912
English Summary/英文概要： "The Navy SEALs. The Green Berets. Delta Force. These are just a few examples of what are known as ""special ops"" -- unique fighting forces trained to beat overwhelming odds on every mission. Using principles like speed, purpose, repetition, surprise, and simplicity, elite units such as these have throughout history accomplished extremely challenging tasks against vastly superior forces. When something seemingly impossible must be achieved, special ops forces are the ones called upon for a miracle.
Just as special ops are needed for critical tasks in battle, ultra-high achievers are needed for special circumstances in business: situations where time is important, when resources are low or insufficient, where you are challenging conventional wisdom or established competitors, or where crisis is imminent. But can commando techniques really work in business?
If you can inspire and lead your employees to work at peak performance, they will accomplish dramatic, almost fantastic feats for you -- just as fighting commandos do in battle situations. Secrets of Special Ops Leadership reveals the essential methods commando leaders employ, using dramatic real-life stories of commando leadership from biblical times all the way up through Iraq and Afghanistan in 2005, and showing how similar techniques are used by present-day business leaders such as Steve Jobs, Mary Kay Ash, Robert Townsend, and others. You’ll learn the fourteen core practices of special ops leadership, including how to:
* Create the Best
If you think you can just call some of your regular employees together and give them a pep talk and an impossible task to do, you’re wrong. Business commandos aren’t born. They must be created. Your first task as a special ops business leader is to recruit, select, train, and motivate the right people.
* Build a Commando Team
Using models such as Carlson’s Raiders, who fought for the U.S. Marines during World War II, the book explains how to work with different personalities, agendas, priorities, and motivations to create a team that works efficiently and effectively to get the job done.
* Dare the Impossible
Like the Sayeret Mat’kal, the Israeli Special Ops unit that staged the miraculous raid on Entebbe to free hostages on an Air France plane hijacked by terrorists in 1976, successful business ops must aggressively seek out opportunities and know when to transcend conventional thinking to stage an assault and take action.
When they’ve got the right problems to work on, business commandos can do many times the work of normal employees, accomplish more with less, complete projects against looming deadlines, and create innovative new products and strategies. Secrets of Special Ops Leadership gives you the ammunition you need to get a business commando unit up and running and achieve the impossible for your organization."
Chinese Summary/中文概要： 海豹特种部队，美国陆军特种部队，三角洲特种兵，这些只是特种兵中的一小部分,而特种兵则是以在任何战役都战无不胜而闻名的。他们以速度快，目标准，重复性，意外性，以及单一性为准则，诸如此类的精英部队在历史的长河中是完成许多极富挑战性任务的一股异常强大的力量。他们接受那些看起来不可能完成的任务，被人们称之为奇迹。
如同在战争中需要特种兵来完成关键任务一样，在商场中，也需要那些有极高成就的人。所谓商场，就意味着：那是一个时间就是金钱，资源短缺，被不确定的竞争者挑战，随时随地准备迎接危机的环境。但是，特种兵技能真的适用于商场吗？
如果你可以激发和领导你的员工发挥出他们最大的潜力，他们将会为你创下戏剧性的，甚至是奇迹般的成就----就如同战场上的特种兵一样。本书囊括了特种兵教练技巧，引用了从圣经到2005年伊拉克和阿富汗的真实故事，并讲述了现代商业领军人物如史蒂夫•乔布斯，玫琳凯•阿什，罗伯特•汤赛德等是如何在商场中运用这些技巧的。读完此书，你将学会十四个核心领导技能，包括：
★创造最优秀的
如果你认为只是单纯的把你的部下集合起来，发表一通鼓舞士气的演讲，然后让他们去完成一个不可能的任务，那你就大错特错！商业特种兵不是天生的，而是后天激发培养出来的。你的第一个任务就是招聘，筛选，培训，以及激发那些有天分的员工们。
★建立一支特种队伍
以二战期间与美国陆军特种部队战斗的卡尔森侵袭军为例，这本书将教你如何利用不同的性格，任务，优先权以及动机来建立一支工作效率高，创造超高价值的队伍。
★挑战不可能的任务
就如同1976年法国航空公司恐怖分子劫机事件中，以色列特种兵发动火狐一号出击，奇迹般解救人质一样，一支成功的商业特种兵队伍必须积极地搜寻机会，并且准确拿捏将普通思维转换为突袭行为的时间。
一旦他们掌握了正确的工作要领，商业特种兵们的工作效率将会大大高于普通员工，完成更多任务，在远远早于截止日期前完成项目计划，并创造出更新的产品和战略。本书将给予你建立商业特种兵队伍所需要的装备武器，使你的队伍迅速运转，挑战那些不可能的任务！(Erica)
Awards/获奖情况："Leaders in all three sectors will find inspiration in the fourteen strategies this remarkable new leadership resource provides. It’s not about theory, but stirring lessons from leaders in action in every chapter."--- Frances Hesselbein, Chair, Leader to Leader Institute
"Immediately engaging. Immediately useful. Invaluable insights for business leaders who want to gain a competitive advantage by taking ordinary resources and utilizing them extraordinarily." --- Brace Barber, author, No Excuse Leadership
About the Author/作者介绍： William A. Cohen, Ph.D., Major General, USAFR, Ret., is president of the Institute of Leader Arts and a professor at Touro University International. He is also a former air commando and an authority on leadership and strategy. He has received the Distinguished Service Medal from the U.S. government. Dr. Cohen gives speeches and seminars for all four armed services and for corporations from Boeing to The Cheesecake Factory. He is a graduate of West Point, with an MA from the University of Chicago and a Ph.D. from the Drucker School of Management, Claremont University. His previous books include The New Art of the Leader and The Art of the Strategist. He lives in Pasadena, California.
威廉•科恩（William A. Cohen），哲学博士，少将，艺术领导协会会长，多轮国际学院教授，他曾是空军特种兵以及战略领导人。曾获美国政府颁发的特殊功绩勋章。他曾为陆海空三军，以及一些企业如波音，乳酪蛋糕工厂演讲并召开研讨会。他在西点军校取得研究生学位，在芝加哥大学取得文学硕士学位，以及在卡莱蒙大学德鲁克管理学院取得哲学博士学位。他之前的作品包括《新领导艺术》，《战略艺术》。他如今居住在加州的帕萨迪纳。
Format:HARDCOVER
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