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代理商:大苹果
页数:184
定价:19.95 美元
上传日期:2009-2-25 0:00:00

BUSINESS PLANNING FOR ENDURING SOCIAL IMPACT: A SOCIAL-ENTREPRENEURIAL APPROACH TO SOLVING SOCIAL PROBLEMS

Book ID/图书代码: 11701408B27540

English Summary/英文概要: Business Planning for Enduring Social Impact applies the strategic rigor and financial savvy of traditional private-sector business planning to social problem solving. This practical guide provides an introduction to business planning for enduring social impact and leads readers through a four-step process for creating an actionable business plan.

The guide is an essential tool for organizations seeking to:
* Define organizational focus and strategy and establish a clear road map
* Build a financially sustainable model by creating a plan to establish reliable streams of philanthropic support, earned income, and/or in-kind resources
* Establish rigorous methods of measuring impact for the organization and its stakeholders
* Make data-driven decisions that lead to improvements to the organization and its activities
* Build partnerships with stakeholders in all three sectors public, private, and nonprofit

Key features include a glossary of business planning terms, plus an outline, sample workplan, and sample business plan for enduring social impact.
Business Planning for Enduring Social Impact draws on Root Cause’s unique business planning methodology, developed through consulting engagements with dozens of organizations, and through the organization’s experience with the initiatives that it has started and grown. The guide is the first in a series of Root Cause How-to Guides, which provide practical advice for organizations in the public, private, and nonprofit sectors dedicated to solving social problems.

Chinese Summary/中文概要: 本书旨在帮您打造能够经受社会冲击的完美商业计划:

*定义组织重点和策略,建立一个清晰的路线图 *通过计划建立一个财政可持续发展模型 *建立一套缜密的测量方法,用以测量组织者和参与方所受影响 *建立数据驱动的决策体系

*在公众、私人和非盈利方面都要和参与者建立伙伴关系

另外本书中还有专业的商业计划的专业术语表、纲要以及样本工作计划。(兼职翻译-FSF)

Awards/获奖情况:对商业投资有兴趣的慈善机构,或者主要目标是造福社会的企业来说,本书都是一个很好的指导。本书将社会企业家界定为“以变革应对市场失灵的实践,以经济可持续创新解决社会问题”。四个章节全面清晰得描述了如何投资,从最初的准备到每一步的行动,包括样本文件,例如业务计划大纲、工作计划、项目进度以及术语表、以及找到投资者、是否需要雇用顾问来创建商业计划等。--《慈善纪事报》 (The Chronicle of Philanthropy)

About the Author/作者介绍: 安德鲁.沃尔克是Root Cause的创始人兼首席执行官,并负责监督该组织的整体战略方向,还在在Root Cause下面创立了市内企业家和社会创新论坛。另外,安德鲁还是麻省理工大学斯隆管理与城市研究与规划科系的高级讲师。

于2006年凯利创办了Root Cause的咨询分享部门。在此之前曾任职于New Profit公司。作为一个作家兼新闻记者,凯利曾任GreenBiz.com的资深作家和WRNI、罗德岛全国公共广播电台新闻台以及加州博克雷 KPFA的记者。

Format:TRADE PAPERBACK

Rights Status/版权销售情况:Simplified Chinese/简体中文:AVAILABLE

Complex/Traditional Chinese/繁体中文:AVAILABLE

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