HOW TO GROW YOUR SMALL BUSINESS RAPIDLY ON-LINE: COST-EFFECTIVE WAYS OF MAKING THE INTERNET REALLY WORK FOR YOUR BUSINESS

Book ID/图书代码： 06481509B30495

English Summary/英文概要： For the small business owner, the internet is the most powerful and cost effective marketing device of the 21st century. This book shows you how to: take full advantage of the web and the extensive and inexpensive range of electronic marketing tools and techniques available; resources that could make the difference between building a viable business or shutting up shop; use tried and tested strategies designed exclusively for modern small business and embryonic start-ups - to add to your existing local sales potential or to reach a global market; and, implement practical ideas for reaching new customers and increasing sales.

Chinese Summary/中文概要： 在21世纪，对那些小企业的所有人来说，因特网是最有效、最省钱的营销手段。这本书告诉你怎样充分利用英特网；怎样充分利用现有大量而不昂贵的电子营销工具和技术；怎样充分利用那些真正能让企业发展的资源；怎样充分利用那些专为现代小型企业，新公司特设的可靠的策略，来帮助你增加现有的销售业绩或帮你打响国际市场；怎样实施发展新客户和增加销售的有效理念。(ZSW)

Awards/获奖情况：’Encouraging and practical, Green’s book covers all the basics. An entrepreneur himself Green knows the questions to ask.’---Management Today

’...easy-to-read and motivating...’---Making Money

’I finished reading this book at 4am this morning and felt I had to write and say thank you for such a detailed guide...’---Reader review
“格林这本实用的著作在激励读者的同时，还涵盖了所有的基本点。作为一个企业家，格林知道怎样解决那些问题。”---《今日管理》
“简单易懂，鼓舞人心……”---《赚钱》
“我在凌晨4时阅读完此书。对书中如此细致的指导我不得不深深到句感谢。”---《读者评论》

About the Author/作者介绍： Jim Green is the author of the bestselling Starting Your Own Business also published by How To Books, and has started and successfully run more than one small business. He is based in Glasgow.

吉姆·格林发表了畅销书《开始自主创业》和《如何去做》的图书系列。他还成功经营了多家小企业。现居格拉斯哥。

Format:TRADE PAPERBACK

Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE

Complex/Traditional Chinese/繁体中文：AVAILABLE

Sales in other countries/其他国家销售情况：

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