A GUIDE TO GOOD BUSINESS COMMUNICATION: HOW TO WRITE AND SPEAK ENGLISH WELL IN EVERY BUSINESS SITUATION (5TH EDITION)

Book ID/图书代码： 06481509B30497

English Summary/英文概要： Communications is the key to sucess in any business. Whether you are trying to sell a product, answer a query or complaint from a customer or convince your colleagues to follow a certain course of action, good communcation often means the difference between sucess and failure. This book is written for everyone who wants to master the skill of good communication in business - from business people and government officals to business students and English lauguage learners. It is: - A self-help guide for people in business or at work who want to improve their communication skills - A resource for business students at tertiary level, especially students of the new business vocational diploma - A guide to resource for students in other countries who may wish, or need, to learn business english as part of their general business course. The aim of this book is to give a good grounding in writing and speaking English in business situations.

Chinese Summary/中文概要： 在商业中，沟通交流是成功的关键。
无论你是在销售产品，或回答客户的咨询、投诉电话，或说服你的同事采取某项行动，有效的沟通常常是区分成败的关键。本书是专为那些想在商业中掌握有效沟通技巧的人而写的——从商务人士，政府官员到学习商务的学生以及学习英语的人。本书是——想要提高沟通技巧的商务人士或上班族的一本自助手册——大学学习商务学生的学习资料，尤其是那些新商业职业学位的学生——别国想要学习商务英语作为公共商务课程的学生的参考资料。本书的目的是提供读者商务英语写和说方面的良好基础。(ZXY)

Awards/获奖情况：’The language and style are easy to follow...Excellent value for money.’---Spoken English
“本书语言风格通俗易懂...物有所值”——Spoken English

About the Author/作者介绍： Michael Bennie is an English graduate, with many years’ practical experience of communicating in business, both in government and in industry. He was Course Director of a distance learning business English course run by Rapid Results College and now teaches both general and business English at a language school in Torquay.

Michael Bennie是英语专业毕业生，无论是在政界还是企业界都具有多年的商务交流经验。他曾是 Rapid Results学院商务英语远程教育的课程主任，现在任职于英国Torquary某语言学校，教公共英语课程以及商务英语课程。

Format:TRADE PAPERBACK

Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE

Complex/Traditional Chinese/繁体中文：AVAILABLE

Sales in other countries/其他国家销售情况：

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