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代理商:大苹果
页数:240
定价:19.95 美元
上传日期:2010-5-3 0:00:00

GET RICH WITH APPS!: YOUR GUIDE TO REACHING MORE CUSTOMERS AND MAKING MONEY NOW

Book ID/图书代码: 14940310B36298

English Summary/英文概要: Key Selling Features
An important new market: More than 1 billion iTunes apps have been downloaded;
Facebook’s 200-million uses have 52,000 third-party apps from which to choose
Unique approach: Unlike other books that focus on the technical side of creating apps, this is written from a revenue-growth perspective
Author expertise: Feiler has extensive experience with Apple and Facebook technologies
Promotional opportunities: Felier is a frequent speaker on Geek Cruises

Book Description
The secrets to grabbing a share of one of today’s hottest markets!
You don’t have to be a computer whiz to make a killing in the apps market. All you need is about $1,000 and the business advice in this book.
Out of nowhere, apps have taken the world by storm. More than 1 billion iTunes apps have been downloaded, and Facebook’s 200-million users have 52,000 third-party apps from which to choose. If you’re considering entering the market, stop thinking about it and jump right in. Get Rich with Apps! explains how to:
· Marry iPhone and Facebook app features with your business and marketing needs
· Integrate them with other resources, such as databases and Web sites
· Access the best developer resources
· Measure the success of new and existing projects
It’s all much easier than you think. With Get Rich With Apps, you’ll reach more customers, expand your product offerings, grow new revenue streams—and get a solid foothold in a market with an extraordinarily promising future.

Chinese Summary/中文概要: 你也想要在今天最夯的線上銷售市場分得一杯羹嗎??

* 網路應用程式一個最佳例子如:和飲料廠商合作置入性行銷的開心農場:透過提供限量的美粒果種子,幫助廠商擷取到玩開心農場的廣大用戶。

賣點:
本書主要是為了創造銷售成長的目標而寫,而非如其他設計應用程式的書,聚焦在技術層面。
身為資深科技顧問並撰寫有多本電腦應用程式書的費勒,本身對蘋果電腦和臉書所使用的平台技術相當熟悉。

中文簡介:
你也想要在今天最夯的線上銷售市場分得一杯羹嗎??
超過十億次下載量的iTunes與擁有2億註冊使用者的Facebook,夾帶超過5萬名外部使用者開發的應用小遊戲吸引使用者流連忘返。
如果你正在考慮進入網路消費市場,但不是很懂電腦,本書讓你很快學會設計出一些簡單的網路應用程式,搭配Facebook和iTune平台,擷取潛在線上顧客群,輕鬆透過網路做出業績,一舉射中紅心!

本書內容包括:
如何結合iPhone 和 Facebook應用程式幫助產品進行行銷與銷售
將這些網路應用程式與其他資源如產品資料庫與網站做整合
評估現有或新的銷售計畫的市場接受度…(KC)

Awards/获奖情况:

About the Author/作者介绍: 費勒著有多本電腦書,本身則是科技顧問,專為小型公司和非營利組織設計、管理與教授專業的科技應用程式。他曾負責籌劃紐約聯邦準備銀行的一項特別專案,負責設計與管理公開市場應用軟體的研發。

Format:HARDCOVER

Rights Status/版权销售情况:Simplified Chinese/简体中文:NOT AVAILABLE

Complex/Traditional Chinese/繁体中文:AVAILABLE

Sales in other countries/其他国家销售情况:

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