MANAGEMENT: THE TRADE FROM A TO Z
Book ID/图书代码： 02627010B43787
English Summary/英文概要： For Fredmund Malik management is a trade. It functions according to clear rules that he discusses in this precise, descriptive and convincing book. This title is the lead-in to a series totaling six volumes in which the author provides executives with the tools of their trade. Good tradesmen must know how to use their tools. Employees and clients have a right to expect professionalism of executives, but neither a business administration nor an MBA program places such tools at their disposal. This book shows how to organize teamwork, reach staffing decisions, establish a reporting system and formulate a salary structure.
Chinese Summary/中文概要： 管理究竟是什麼？ 作者結合自己管理實踐30餘年的經驗，為我們指明了方向。管理是從資源到價值的轉換，是最重要的社會職能之一，是一項人人都可以學會的技能。管理不是修正人的缺點，管理真正要做的是接受人們的本來面貌，充分發掘他們的優點並優化利用。(Vincent)
Awards/获奖情况："Malik is one of the most influential business thinkers."---Business Week 「Fredmund Malik has become the leading analyst of, and expert on, Management in Europe as it has emerged in the last thirty years - and a powerful force in shaping it as a consultant. He is a commanding figure - in theory as well as in the practice of Management.」---彼得．杜拉克(Peter F. Drucker)
Rights sold to: China, Russia.
About the Author/作者介绍： Prof. Fredmund Malik numbers among Europe’s leading management thinkers. As a consultant and management instructor for the last 30 years he has advised, educated and shaped executives at all levels and in all industries. He himself has been a successful entrepreneur for decades as CEO and principal of Malik Managementzentrum St. Gallen, with roughly 300 employees in St. Gallen, Zurich, London, Vienna, Shanghai and Toronto.
Malik is an award-winning big hitter of more than ten books and hundreds of publications, amongst others the mostly read management newsletter “Malik on Management”. As a widely known columnist he functions as one of the media’s leading opinion formers. The main topic of his publications – translated to numerous languages – deals with efficient general management in complex and networked systems. Malik’s integrated management system is based upon the sciences which analyze complexity: cybernetics, systems theory and bionics.
弗雷德蒙德‧馬利克教授，1944年出生於奧地利，是歐洲著名的管理大師和管理教育家，以及歐洲著名的「聖加倫管理學派」的創始人。自1968年起就讀於奧地利「因斯布魯克大學」(Innsbruck University)和瑞士「聖加倫大學」(St. Gallen University)，獲商業管理學博士學位。他是歐洲著名頂尖商學院「聖加倫大學」的教授和「維也納經濟大學」的客座教授。管理學宗師彼得．杜拉克（Peter F. Drucker）曾讚揚他：「在歐洲管理領域中，馬利克是頂尖分析師、專家，及權威顧問，不論在理論或實務方面，他都是舉足輕重的人物。」www.malik-management.com/
Format:HARDCOVER
Rights Status/版权销售情况：Simplified Chinese/简体中文：SOLD(非我们代理)
Complex/Traditional Chinese/繁体中文：AVAILABLE
Sales in other countries/其他国家销售情况：
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