IT’S YOUR BIZ: THE COMPLETE GUIDE TO BECOMING YOUR OWN BOSS

Book ID/图书代码： 00431011B49165

English Summary/英文概要： A New York Times, Wall Street Journal, and USA Today bestseller!

Millions of employees parked in cubicles dream about starting their own businesses. And in today’s economy, countless unemployed professionals are becoming entrepreneurs out of necessity. They may have good skills and ideas, but do they really understand what it takes to build a profitable venture?

As owner and co-founder of the award-winning It’sYourBiz.com (formerly SBTV.com, or Small Business Television), Susan Solovic has years of experience in the small business trenches. In It’s Your Biz she shows prospective entrepreneurs how to sidestep the pitfalls that doom more than half of all new businesses while dramatically improving their odds of success.

The book strips away the usual dreamy calls to “pursue your passion,” supplying the kind of candid, real-world advice readers truly need, such as how to:

• Gauge whether you have the qualities required to succeed

• Prepare for drastic culture shock

• Build a business plan that works

• Focus on providing market solutions

• Choose partners, advisers, and employees wisely

• Promote your business on a shoestring budget

• Protect your company and yourself

• Make the most of bootstrap financing.

From planning and funding to promotion and pricing, It’s Your Biz is packed with the practical, honest, expert guidance that budding entrepreneurs need before they set out on their own.

Chinese Summary/中文概要： 纽约时报、华尔街日报和今日美国榜上的畅销书！

数以百万计的员工在自己的小屋子里做着自己的创业梦想。在当今的经济下，无数失业的人才有着成为企业家的需要。他们有良好的技能和思想，但他们真正明白什么叫建立一个可盈利的企业吗？

作为屡获殊荣的It’sYourBiz.com网站（原为SBTV.com，或小商业电视）的所有者和创始人之一，Susan Solovic在小企业战壕中有多年的经验。在本书中，她向未来企业家展示如何避开一半新业务的陷阱厄运，进而大大提高成功的几率。

这本书去掉平时“追求你的激情”梦幻般的呼吁，提供一种坦诚，真实世界的意见，读者真正需要的，比如如何：

•衡量你是否有取得成功所需的素质 •准备应对巨大的文化冲击

•建立一个可以运转的业务计划

•专注于提供市场解决方案

•明智地选择合作伙伴，顾问和员工

•促进您的企业有限预算

•保护您的公司和自己

•充分利用融资。

从规划和资金，到晋升和定价，本书包含诸多实际，实在的专家指导，这是崭露头角的企业家自我定位所需要的。(兼职翻译-LNL)

Awards/获奖情况：

About the Author/作者介绍： SUSAN WILSON SOLOVIC是It’sYourBiz.com网站的所有者和创始人之一，一个非常成功的企业家视频新闻和信息网站。她是ABC金融事务小企业的出资者和赫芬顿邮报、AllBusiness.com、Fast Company, Constant Contact和其他网站上的特色博主。几本书的作者，包括《女性指南：建设一个百万美元的企业》，曾在全国妇女商业理事会和哈佛大学妇女领导委员会任职。

SUSAN WILSON SOLOVIC is owner and co-founder of It’sYourBiz.com, a highly successful video news and information site for entrepreneurs. She is a weekly small business contributor on ABC’s Money Matters and a featured blogger on the Huffington Post, AllBusiness.com, Fast Company, Constant Contact, and other sites. The author of several books, including The Girls’ Guide to Building a Million-Dollar Business, Solovic has served on the National Women’s Business Council and the Women’s Leadership Board at Harvard University.

Format:电子手稿

Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE

Complex/Traditional Chinese/繁体中文：AVAILABLE

Sales in other countries/其他国家销售情况：

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