E-SHOCK 2020: HOW THE DIGITAL TECHNOLOGY REVOLUTION IS CHANGING BUSINESS AND ALL OUR LIVES
Book ID/图书代码: 08296011B50424
English Summary/英文概要: What effect have innovations in digital technology had on the way we communicate and work, andwhat can we expect from the future? Following on from the hugely successful e-Shock, Michael de Kare Silver analyses the developments in digital technology over the past decade, and how they have changed our lives both at home and in the workplace.
Chinese Summary/中文概要: 数字技术创新对我们的交流和工作带来了怎么样的影响,我们对其未来的发展还能有何期许?随着电子行业取得巨大成功,迈克尔.德.凯尔.希尔沃(Michael de Kare Silver)分析了过去十年中数字技术领域的巨大发展,以及它对我们的家庭生活和职业生涯的双重影响。(XMM & CK)
Awards/获奖情况:
About the Author/作者介绍: 迈克尔.德.凯尔.希尔沃(Michael De Kare-Silver)是电子商务和移动设备领域的顶级顾问,运用一系列新兴策略、以市场为导向的方针和团队建设来寻求技术变革和商业发展。
他曾今为众多顶尖级的公司担任委员会执行长,包括富时100指数公司GUS plc,阿格斯(Argos),益百利(Experian)和巴宝莉( Burberry )网路企业,以及新生商业网站born2learn.com 和 myfaveshop.com.
他也曾今担任过大型电子/科技/营销代理公司迪吉特斯公司(Digitas)和雅酷(AKQA)商务资讯公司的总经理,为国际大品牌提供革新的商务决策。今天,迈克尔经营着自己的公司《数字前景》(Digital Prospects),旨在为数字技术、移动设备和电子商务领域提供专业建议、咨询和团队构建支援,同时帮助企业制定出自己的战略和计划,从而抓住日益发展、来自多各渠道的机遇,然后再建立起最好的推广团队。
此外,他还是移动设备技术方案提供方WIN plc的非执行董事。
MICHAEL DE KARE-SILVER is a Leading Adviser in the digital/e-commerce and mobile arena, identifying opportunities for technology-enabled change and business growth through new strategies, go-to-market plans and team-building.
He has been main board director for a number of leading companies. From main board at FTSE 100 company GUS plc, heading up Argos.co.uk, Experian and Burberry online through to start-ups born2learn.com and myfaveshop.com.
He has also been MD at major digital/tech/marketing agencies Digitas and AKQA delivering innovative solutions for global brands.Today, Michael runs his own firm Digital Prospects which provides specialist advisory, consultancy and team-building support in the digital/mobile/e-commerce sectors, helping organizations map out their strategy and plans to capture the growing multi-channel opportunity and then to build the best teams to deliver that.
Michael is also a non-executive director at WINplc the mobile technology solutions provider.
Format:HARDCOVER ILLUSTRATED
Rights Status/版权销售情况:Simplified Chinese/简体中文:AVAILABLE
Complex/Traditional Chinese/繁体中文:AVAILABLE
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