HOW TO START A BUSINESS WITHOUT ANY MONEY

Book ID/图书代码： 11340012B54232

English Summary/英文概要： Recent studies have shown that more people start businesses during recessions than at any other time. The number of businesses launched in Britain in 2011 was almost 20% higher than in 2010. In fact, 471,000 companies started up in 2011 - a significant increase on the 400,000 founded over the previous 12 months.

Thanks to shows like Dragons Den, everyone wants to become an entrepreneur and start up a business of their own. Based on Rachel Bridge’s successful workshops, this book will help set you on the way to success. As the former Enterprise Editor for the Sunday Times, Rachel has interviewed hundreds of successful entrepreneurs. Join her on her journey as she starts up her very own enterprise and covers all the ups and downs she encounters, while giving examples along the way of how real-life entrepreneurs have coped with the same problems that beset everyone in business at some point.

Chinese Summary/中文概要： 歐債風暴看不到解決的曙光，景氣不斷衰退，大企業為縮減人事成本紛紛走上裁員一途。失去工作後，寄出的履歷石沉大海。未來、希望到底在哪？每天睜開眼浮現的只有「絕望」…

根據過往經濟大恐慌等…危機時的數據指出，在這樣糟糕的大環境中，因為能用較低的成本取得資金與優秀的人才，這正是創業的好時機！

不過沒有錢，創業該從何開始？

作者訪問許多白手起家的企業主們，綜合他們寶貴的實戰經驗，加上身處金融前線多年的敏感嗅覺。讓不管是準備創業，或是已經創業的讀者，能夠跟隨前人的步伐，在金融危機時，激發潛能突破困境！(Iris)

Topics covered include:
- The basics - getting the right structure for your business
- How to shrink your overheads to nothing
- IT and clouds - how to get in on the action
- Troubleshooting - setbacks and how to overcome them

Awards/获奖情况：

About the Author/作者介绍： Rachel Bridge擁有劍橋經濟學碩士學位。曾擔任星期日泰晤士報編輯，主要負責採訪企業新聞，因而訪問過許多成功的企業家。至今已出版四本商業類書籍，目前專職寫作。

Rachel Bridge is the former Enterprise Editor at the Sunday Times where she wrote about entrepreneurs and small business. She has an MA in Economics from Cambridge University. She has written four previous books about entrepreneurs: How I Made It, My Big Idea, You Can Do It Too and How to Make a Million Before Lunch.

Format:TRADE PAPERBACK

Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE

Complex/Traditional Chinese/繁体中文：AVAILABLE

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