THE ECONOMY OF YOU
Book ID/图书代码： 13B63019
English Summary/英文概要： Don’t wait around for your job to disappear....Take back your financial future!
The biggest trend in business is the microbusiness! Handcrafted jewelry, artisanal eats, life coaching, app development, you name it—entrepreneurial side ventures are everywhere. Weary of pink-slip anxiety and the endless money squeeze, millions of people are taking the leap. They’re adding to their incomes and creating safety nets in case the ax falls at work. In the process, they’re unlocking their creativity and finding a sense of fulfillment they never dreamed possible.
Financial columnist Kimberly Palmer illuminates the everyday faces behind this growing movement, starting with her own journey. Recognizing that journalism offers little job security these days—and with a baby to provide for—she decided to develop a series of financial planners. This supplemental business was soon providing a reliable income stream.
The Economy of You recounts story after story of people who—like Kimberly—are liberating themselves from financial strain. A deli employee who makes custom cakes at night. An instrument repairman who sells voice-overs on his website. A videographer who started a profitable publishing house on the side. Interwoven in the profiles are concrete guidelines for readers looking to launch rewarding businesses of their own, including:
• Tips for figuring out the ideal side gig
• Ideas for keeping start up costs low
• Advice on juggling a fledgling enterprise and a full-time job
• Strategies for finding your “tribe” and building a social network
• Branding and marketing basics that bring results
• When and what to offer for free
• And much more
Companies guarantee nothing but today’s wages. It’s up to YOU to build stability by becoming a money-making engine. It’s empowering, gratifying, and easy to do with The Economy of You.
Chinese Summary/中文概要： 切勿徘徊等待直至你的工作从眼前消失。。。。。。夺回你对自己未来经济的主导权吧！
当今的商业世界，最大的流行趋势莫过于微商！
手工珠宝，文艺饮食，生活导师，应用开发，随你如何称他们---企业家们的边际冒险可谓无处不在。当人们对于解雇通知书的焦虑使得他们疲惫不堪，同时再也不愿生活在拮据之中，成千上万的人们决定放手一搏。他们思索着增加收录和建立安全保障的方式，以防某一日会意外的丢掉工作。在此过程中，他们释放创造力，并获得了一种前所未有的满足感。金融专栏作家金伯利•帕姆将为你呈现这一新兴运动崛起背后的平凡人群，首先便是从她个人的故事经历开始。当金伯利意识到当下新闻工作并无法给她带来安全感与保障感，同时她还肩负着一个抚养小孩的重任时，她决定要制定一系列属于自己的金融计划。很快的这个原本的副业却成为了她一项可靠的经济来源。
《专属经济》讲述了一个个和金伯利相似的人们的经历故事，她们的共同点及在于：他们都将自己从经济的压力下释放了出来。一名熟食店的员工在夜晚进行客户定制蛋糕的制作。一名机修工在自己的网站上从事电影的旁白配音。一名录像片制作人在业余时间开起了一家盈利性质的出版社。如果你想要开创能够让你获利良多的事业，那么你会发现许多切实可行的实际指导正穿插在书中各类案例里，其中包括：
• 如何认识到自己的理想副业。
•如何能在开始阶段保持低耗费。
•如何玩转处于起步阶段的副业和自己的正职。
• 找寻到“归属地”并建立社会关系网的策略。
• 如何长远地树立品牌价值，奠定市场基础。
• 何时可以进行免费服务试用，该采取何种形式。
• 许多其他方面
公司除了支付薪水以外已经无法为人们提供更多的保障。
通过自己的生财之道获得稳定才是当务之急。《专属经济》能够赋予你力量、让你获得满足，最重要的是你可以轻易实现自己的财富梦。（DC）
Awards/获奖情况：
About the Author/作者介绍： 金伯利•帕姆是一名资深编辑，《美国新闻和世界报道》金融专栏作家。她是著名“阿尔法消费者”博客的博主，并著有一系列理财指南类书籍，《帕姆规划》在其自己的店铺中有售。KIMBERLY PALMER is senior editor and personal finance columnist for U.S. News & World Report. She writes the popular Alpha Consumer blog and is the author of a series of financial guides, Palmer’s Planners, sold through her Etsy shop.
Format:
Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE
Complex/Traditional Chinese/繁体中文：AVAILABLE
Sales in other countries/其他国家销售情况：
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