THE NEW CORPORATE FACTS OF LIFE
Book ID/图书代码： 00431013B63024
English Summary/英文概要： Still myopically chasing quarterly profits, producing the same product the same way, issuing directives to increasingly disengaged employees? Too many organizations cling to outdated practices-to their detriment and almost certain demise. In today’s unpredictable, interconnected world you cannot rely on the old rules of business to get stellar results. The New Corporate Facts of Life charts a clear path through the obstacles facing all companies-disruptive innovation, economic instability, environmental degradation, increasing stakeholder power, and other global forces - explaining exactly how to transform each challenge into competitive advantage. Based on interviews with over 50 top executives and thought leaders, including Coca-Cola Enterprises CEO John Brock, Georgia Tech President G.P. "Bud" Peterson, and author Peter Senge, the book recounts how leading-edge companies have begun re-shaping strategy, culture, vision, engagement, and leadership to succeed in this brave new world. Change is the only constant in business. Packed with inspiring stories and compelling examples, The New Corporate Facts of Life offers a bird’s-eye view of the shifting landscape and reveals how any organization, large or small, can begin creating a profitable, sustainable future.
Chinese Summary/中文概要： 你还在短视的追求者定期的收益吗？你还在用一成不变的方式生产着同样的产品？你还在发号指令使得员工们的离心力不断上升吗？许多企业在面对损失或是自身的死亡时仍然坚持着早已过时的做法。然而在今天这个难以预测且纷繁复杂的世界中，你早已无法仅遵循旧时的商业准则便能期望获得巨大的经济收益。
《生活中的新企业》将通过当前几乎所有公司都面临着的障碍--凌乱的创新、经济波动、环境恶化、股权受控及其他全球力量的影响干涉等，为读者们列举出一张清晰的路径图表，并解释这一个个竞争点究竟是如何转化为了一个个竞争优势的。本书基于对50名顶尖执行官及思想家的采访：包括可口可乐CEO约翰•布洛克、乔治科技主席G•P•皮特森以及作者本人皮特•塞基，将细述这一家家领先型企业究竟如何对自身的战略、文化、方向、凝聚力以及能够引导在这一勇敢新世界中获得成功的领导力进行重塑。书中有极具启发性的故事，引人入胜的实例，绝对会让你对不断变化的商业世界产生全局性的宏观认知，并为你揭示如何让一家企业，不论其规模大小，创造其专属的高利润且可持续发展的未来图景。（DC）
Awards/获奖情况：
About the Author/作者介绍： 戴安娜•瑞文波奇是一名CEO，同时也是一家全球咨询公司---Strategic Imperatives, Inc的主席，这家公司主要帮助顾客创造挖掘能够帮助其获得持续性收益的竞争优势。她的客户包括AkzoNobel, Novo Nordisk, Mandarin Oriental Hotel Group以及 Verint。DIANA RIVENBURGH is CEO and President of Strategic Imperatives, Inc., a global consulting firm that helps clients create sustainable, profitable competitive advantage. Her clients include AkzoNobel, Novo Nordisk, Mandarin Oriental Hotel Group, and Verint.
Format:
Rights Status/版权销售情况：Simplified Chinese/简体中文：NOT AVAILABLE
Complex/Traditional Chinese/繁体中文：AVAILABLE
Sales in other countries/其他国家销售情况：
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