SAD MEN: A MEMOIR
Book ID/图书代码： 07468513B65405
English Summary/英文概要： All Dave Roberts ever wanted to do (apart from collect football programmes) was to work in advertising. More specifically, to work for the world’s best advertising agency, Saatchi and Saatchi. There was just one problem. Even when he managed to persuade someone to employ him, Dave’s copywriting assignments were mainly for second hand car dealers and double glazing companies. And Leeds, Manchester and, bizarrely, New Zealand were a long way from Charlotte Street and Madison Avenue. This was the world of the Sad Men.
In his sparkling new memoir, Dave tells the story of a life shaped by his love of adverts, from seeing the PG Tips chimps at the age of three to writing infamous ads such as the Westpac Rap and having David Jason plug a family restaurant. Bursting with brilliant ideas - and some pretty daft ones - it is the cautionary tale of a quest for advertising glory... and not quite ever getting there.
Chinese Summary/中文概要： 所有戴夫•罗伯茨曾经想做的(除了收集足球项目)是在广告业工作。更具体地说,为世界上最好的广告公司上奇广告工作。只是有一个问题。尽管当他设法说服某人雇佣他,戴夫的文案主要是关于二手汽车经销商和双层玻璃公司。奇怪的是,利兹,曼彻斯特,新西兰距离夏洛特街和麦迪逊大街有一段很长的距离。这是《悲伤的男人》的世界。在他闪亮的新回忆录里,戴夫讲述了一个热爱广告的生活故事,从3岁时看PG黑猩猩到为Westpac说唱和大卫•杰森家庭餐馆写不出名的广告。充满辉煌的想法——和一些非常愚蠢的——它是追求广告荣耀的警示故事……并不是曾经真正做到过。(LNL)
Awards/获奖情况：
About the Author/作者介绍： 戴夫•罗伯茨20岁之前做过那些烦人的自行车信使,保安,公务员,试图偷秘方样本而被解职的肯德基员工,火车司机的工作。在那之后，他就开始从事广告事业,最终因为疾病而结束,但在此之前,赢得戛纳银狮奖。他现在写书,这些书似乎都有一个共同的主题:痴迷……Dave Roberts has been one of those annoying bike couriers, a security guard, a Civil Servant, a KFC chef who was fired for trying to steal a sample of the secret recipe, and a train driver - all before reaching the age of twenty. After that, he settled for a career in advertising, which was eventually cut short by illness, but not before accidentally winning a Silver Lion at Cannes. He now writes books, which all seem to have a theme in common: obsession...
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Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE
Complex/Traditional Chinese/繁体中文：AVAILABLE
Sales in other countries/其他国家销售情况：
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