SHOWBIZ POLITICS
Book ID/图书代码： 13014014B67590
English Summary/英文概要： • A sweeping study of Hollywood and politics from the 1920s through 1980 that addresses the state of media and politics today
• Focuses on the evolving relationship between show business and ambitious politicians seeking the White House
• Goes behind the scenes of Richard Nixon’s presidential campaigns using new archival materials just released in 2009
Conventional wisdom holds that John F. Kennedy was the first celebrity president. But, as Kathryn Cramer Brownell shows, since the 1920s politicians and celebrities have developed
relationships, constructed public and private organizations, and collaborated on policymaking, integrating Hollywood styles, structures, and personalities into the American political process.
SHOWBIZ POLITICS explores how the similarities between the operation of a Hollywood studio and a successful electoral campaign developed in the twentieth century. Brownell shows how the business sense and public relations skills of ntertainers like Louis B. Mayer, Humphrey Bogart, Bette Davis, Jack Warner, Harry Belafonte, Ronald Reagan, and members of the Rat Pack, including Frank Sinatra, Dean Martin, and Sammy Davis Jr., made Hollywood connections an asset in a political world that was being quickly transformed by advancing mass media.
SHOWBIZ POLITICS takes readers behind the camera to explore the negotiations, consultations, and relationships that developed between key Hollywood figures and politicians
from Dwight D. Eisenhower to JFK to Bill Clinton, analyzing how entertainment replaced party spectacle as a strategy to win votes, raise money, and secure personal, political, and economic success for all people involved. Brownell further demonstrates how Hollywood contributed to the rise of mass media, making twentieth-century politics not just the triumph of the age of the consultant, but rather the age of “showbiz politics.”
Chinese Summary/中文概要： •对好莱坞及20世纪20年代到80年代政治的全面研究，以向今日媒体及政治致敬。
•聚焦于演艺事业与有志于在白宫中一展宏图的政客间不断变化的关系
•深入理查德•尼克松总统竞选背后的故事，其考据材料为2009年最新对外开放的文献资料。
传统意义上人们认为约翰•F•肯尼迪是美国的第一位名流总统。然而，凯瑟琳•克雷姆•布鲁奈尔则告诉我们，自从20世纪20年代以来，政客与名流们便开始形成某种联系，他们一同建立公共或私人的系统机构，一同进行政策的制定，将好莱坞模式、结构及个性融入到美国的政治进程中去。《艺界政治》为我们深入探究了好莱坞工作室的操作模式和一次成功的竞选活动间的相似性是如何慢慢成形的。布鲁奈尔则向我们展示了娱乐人物们的商业性和公共关系技巧，如刘易斯•B•梅尔，亨弗莱•鲍嘉，贝蒂•戴维斯，杰克•华纳，亨瑞•贝拉方特，罗纳德•里根，以及“鼠帮”的成员弗兰克•新纳特拉，迪恩•马丁和小森美•戴维斯等人，是如何使好莱坞内部的各种联系成为了政界的财产，并迅速地由先进的大众媒体对其进行转变的。
《艺界政治》将带领观众们来到幕后，一探从德怀特•D•艾森豪威尔到约翰•F•肯尼迪再到比尔•克林顿时期的好莱坞名流与政客们之间谈判、咨询及各自关系的发展历程，并对用娱乐作为代替代替政党活动而成为一种赢取选举、筹集资金以及保障个体、政治及竞选相关人经济利益的策略进行分析。布鲁奈尔进一步论证了好莱坞模式是如何促进大众媒体的兴起，使得20世纪的政治不仅成为了时代商议模式下的巨大成功，同时更使得“艺界政治”得以诞生。（DC）
Awards/获奖情况：
About the Author/作者介绍： 凯瑟琳•克雷姆•布鲁奈尔是普渡大学历史系的一名副教授。她著有数篇关于娱乐与政治的文章，近年来更是参与编撰了“约翰•F•肯尼迪为路透社留下的政治财富”这一专栏的编纂。http://blogs.reuters.com/great-debate/2013/11/21/jfks-legacy-the-partys-over/
Kathryn Cramer Brownell is assistant professor of history at Purdue University. She is the
author of several articles on entertainment and politics, and recently co-authored an
editorial column on John F. Kennedy’s political legacy for Reuters:
http://blogs.reuters.com/great-debate/2013/11/21/jfks-legacy-the-partys-over/
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