DO LEAD: SHARE YOUR VISION. INSPIRE OTHERS. ACHIEVE THE IMPOSSIBLE

Book ID/图书代码： 12773914B69439

English Summary/英文概要： Real-world leadership is very different from all that the media would have us believe. Forget the dashing swashbuckler, effective leadership is typically understated. It s the myriad small things that make the big things possible. In Do Lead, Les McKeown demolishes the myths that have paralysed leadership in our modern era, then provides new, relevant tools for the job. You ll discover that we can all lead. And what s more, we should. Because effective leadership is goal- not people-oriented. It s about the person with the right skills putting themselves forward. Find out: The mindset required The basic leadership toolkit Techniques for dealing with the (inevitable) failures How to get started Whether you are new to the game or reigniting a dormant passion, start leading from where you are, right now, and make a difference. You can lead. Yes, you. Do Lead is part of a series of books designed to help you learn something new and motivate you to do it. Includes 10 b/w illustrations. A 5% royalty from each copy sold goes to the Do Lectures sharing ideas to inspire action. To find out more visit: dolectures.com. You can lead. Yes, you.

Chinese Summary/中文概要： 现实世界的领导力和媒体让我们所相信的领导是非常不一样的。忘记那些埋头向前冲的冒险派领导形象，事实上，真正有效的领导方式总是没能获得充分的认知。让一项大事业最终获得成功的，其实是背后数不清的小细节。在《选择领导》一书中，赖斯•麦基顿将一一铲除让现在领导者们寸步难行的阻碍力和各种“迷信”，并随后向读者们提供适用于领导工作的全新且相关的工具。你会发现，其实我们每个人都能够领导。更重要的是，我们应该去领导。因为有效的领导是以目标为导向，而非谁是领导者。重要的是拥有某一技能的人能够在适当的时候站出来。阅读本书后你将了解：领导所需要的心态；基础领导知识；应对（不可避免）失败所需的技巧；如何开始。不论你是领导新手还是隐约意识到自己对领导的兴趣，就在此刻，从你现在的环境中开始领导之旅并开始改变吧。你也可以领导，你当然可以。《选择领导》是一套系列书籍中的一本，旨在帮助读者开展新学习并驱动你针对其有所行动。书中包括10幅黑白插图。本书每售出一本，其5%的版税会被用于Do Lectures平台用于分享创意，启发行动。欲知更多详情，请访问dolectures.com。你可以领导，你当然可以。（DC）

Awards/获奖情况：“赖斯•麦基顿的最新书籍《选择领导》令人读来耳目一新，带领我们一窥真正的领导活动。领导并非是英雄主义或是头条光环，而是在此时此刻此地取得真正的成绩。本书简短却切题，千万不要错过。”

Rita Gunther McGrath, 教授、作家，著有The End of Competitive Advantage（《竞争优势的终结》）(Rita Gunther McGrath)

“《选择领导》是一本很有启发性的必读书目，它将让你重新审视你自以为了解的有关于领导这件事的一切。领导不再是某一精英人群才具备的特质，相反地，你会发现其实人人都可以成为领导者。”

Kate Marshall, 获奖演说家, 协调人，教练 ‘培养商业运动员）’(Kate Marshall)

“每次赖斯一写新书，我就一定会去读。千万不要被这本书薄薄的外表给欺骗---其实它更像是一块关于领导力的浓郁乳脂软糖，一旦开始你就绝对不会想要停下来。大开眼界，非常具有挑战性，也非常鼓舞人心。”

Steve McKee, Businessweek.com 专栏作家和作者，著有When Growth Stalls and Power Branding 一书(Steve McKee)

“如果你不把自己看作是一名领导者的话--再考虑一次。赖斯•麦基顿向你展现，如何成为一名伟大的领导者。对任何在领导（或是想要领导）一家公司、一个团队或是小组的人而言，本书都是必读书目。”

JJ Ramberg, NBC有线电视新闻频道Your Business 节目主持人(JJ Ramberg)

‘Les McKeown’s latest book, Do Lead, is a thoroughly refreshing take on what real leadership is all about. It is not about heroics or headlines, it is about achieving real results in the here and now. It’s short, to the point, and not to be missed.’

Rita Gunther McGrath, Professor and author of tThe End of Competitive Advantage(Rita Gunther McGrath)

‘Do Lead is an inspiring must-read that will have you re-examining everything you thought you knew about leadership. Instead of being a trait held by an elite group of individuals, you’ll find that leadership is accessible to everyone.’

Kate Marshall, Award-winning Speaker, Facilitator, Coach ‘Building Business Athletes’(Kate Marshall)

‘When Les writes, I read. Don’t be deceived by this book’s diminutive size—it’s like a rich, chunk of leadership fudge that you never want to end. Eye-opening, challenging, and encouraging.’

Steve McKee, Businessweek.com columnist and author of When Growth Stalls and Power Branding (Steve McKee)

‘If you don’t think of yourself as a leader – think again. Les McKeown shows you how to be a great one. This is a must read for anyone who leads (or wants to lead) a company, team or group.’

JJ Ramberg, Host of msnbc’sYour Business (JJ Ramberg)

About the Author/作者介绍： 赖斯•麦基顿是Predictable Success（“预测成功”）的主席和CEO，他是一名为各大CEO和资深执行官提供领导力咨询和组织发展咨询的一流咨询师。他旗下负责有40余家公司。他的客户包括哈佛大学、美国运通、T-Mobile电信公司、联合技术公司及雪弗兰。赖斯出生于爱尔兰，现主要居住在美国，他将时间主要用于提供咨询服务、写作、授课以及演讲活动等。他每两周为Inc周刊的官网撰写一篇专栏文章。赖斯著有《华尔街日报》和今日美国畅销书Predictable Success: Getting your organization on the growth track - and keeping it there（《成功可预测：让你的组织走上发展大道并好好维持》），以及The Synergist: How to lead your team to predictable success（《增效剂：如何领导团队获取可预见的成功》）。

Les McKeown is the President and CEO of Predictable Success, a leading advisor to CEOs and senior executives on leadership and organisational development. He has started over 40 companies in his own right. Clients include Harvard University, American Express, T-Mobile, United Technologies, and Chevron. Born in Ireland and now based in the US, Les now spends his time consulting, writing, teaching, and speaking. He writes a twice-weekly column for Inc magazine’s website. Les is the author of WSJ and USA Today bestseller Predictable Success: Getting your organization on the growth track - and keeping it there and The Synergist: How to lead your team to predictable success.

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Rights Status/版权销售情况：Simplified Chinese/简体中文：AVAILABLE

Complex/Traditional Chinese/繁体中文：AVAILABLE

Sales in other countries/其他国家销售情况：Italian, Portuguese, Thai.

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