TAILORED LEARNING: DESIGNING THE BLEND THAT FITS

Book ID/图书代码： 11724014B70494

English Summary/英文概要： Tailored Learning addresses today’s completely changed training realities in a unique way. Readers are offered a ’fly on the wall’ perspective as two seasoned learning professionals redesign a traditional, classroom-based new-hire sales training program for a networked, tech-savvy audience. By presenting multiple technology options to a single client in a structured way, readers discover the strengths and weaknesses multiple solutions. Beginning with a redesign of the existing face-to-face training program to allow the client to truly understand the original objectives of the training program, the book explores various program re-design options using technology solutions to achieve the same learning objectives. The process culminates in the selection of the best blended delivery approach, based on organizational constraints, learner abilities, management support, and the time line necessary to achieve learner success.

Chinese Summary/中文概要： 《量身定制的学习》以一种独特的方式解决了当今彻底改变的训练现实。两个经验丰富的学习专业人士为网络化，技术娴熟的受众群重新设计一个传统的，基于课堂的新员工销售培训计划，为读者提供了一个无孔不入的角度。通过结构化的方式为单一的客户端呈现多种技术选择，读者将会发现多种解决方案的长处和短处。开始重新设计现有的面对面培训计划，让客户真正了解训练计划的最初目标，这本书探讨了利用技术解决方案来达到同样的学习目标的各种项目重新设计方案。该过程将达到选择最好的混合交付方法，基于组织的约束，学习者的能力，管理支持，以及实现学习者的成功所需的时间线的高潮。(LNL)

Awards/获奖情况：霍夫曼和米内尔写了混合式学习的解决方案的熟练分析。他们提供的关于如何，何时，何地使用混合式学习的信息让与之相关的整个培训社区和每个人都必须读一读这本书。没有对混合式学习的深刻理解，你不可能成为一个一流的训练专业人士，而这本书正是让你获得需要的知识的工具。——史蒂夫•曼德尔，曼德尔通信公司的创始人

混合式学习不仅是一个有趣的概念；现在更是一个商业需要。《量身定制的学习》给出了清晰的主题，霍夫曼和米内尔的专业知识有助于指导组织创造他们自己的最佳学习混合模式。——菲尔，峰会集团的总裁

Hofmann and Miner have written a masterful analysis of blended learning solutions. The information they provide on how, when, and where to use blended learning makes this book a must read for the entire training community and everyone associated with it. You can’t be a top training professional without a deep understanding of blended learning and this book is the place to get the knowledge you need. --Steve Mandel, Founder, Mandel Communications, Inc.

Blended learning is not just an interesting concept; it’s now a business necessity. Tailored Learning brings clarity to the subject, and Hofmann and Miner’s expertise helps guide organizations in creating their optimal learning blend. --Phil Styrlund, CEO, The Summit Group

About the Author/作者介绍： 詹妮弗•霍夫曼是一个同步学习专家，以及“同步训练公司”的总裁，这是一家专门从事设计和提供同步电子学习的咨询公司。霍夫曼女士获得了诺瓦东南大学的教育硕士学位，并专注于教育技术和远程教育。霍夫曼是同步学习领域公认的思想领袖。她和丈夫住在东莱姆。

那内特•米内尔是一位拥有超过二十年经验的教学设计者。她是“培训医生有限责任公司”的创始人和首席顾问，提供针对所有交付渠道的专业课程设计，重点是混合式学习解决方案。米内尔是行业会议上受欢迎的演讲家，已经写了数本书。她居住在美国的布里斯托尔。

Jennifer Hofmann is a Synchronous Learning Expert, and the president of InSync Training, LLC, a consulting firm that specializes in the design and delivery of synchronous eLearning. Ms. Hofmann holds a Masters Of Education from Nova Southeastern University, with a concentration in Instructional Technology and Distance Education. Hofmann is a recognized thought leader in the field of synchronous learning. She and her husband live in East Lyme, CT. Nanette Miner, PhD has been an instructional designer for more than twenty years. She is the founder and chief consultant for The Training Doctor, LLC, specializing in curriculum design for all delivery channels, with emphasis on blended learning solutions. Miner is a popular speaker at industry conferences and as authord several books. She resides in Bristol, CT, USA.

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