MEASURING FOR SUCCESS: WHAT CEOS REALLY THINK ABOUT LEARNING INVESTMENTS

Book ID/图书代码： 11724014B70547

English Summary/英文概要： Workplace learning professionals are often frustrated when senior executives and other top organizational leaders do not ’get’ the value of learning and training initiatives. Often these same professionals are left wondering what ’measuring stick’ is most meaningful to their company’s purse strings holders. Based on interviews, surveys, research, and briefings with senior management and C-Level executives, this book reveals what specific learning measurements are and are not important to top level executives. Other evaluation books focus on tools and processes that company CLO’s and other learning leaders ’believe’ are important to top executives (since most published data is derived from CLO interviews and not CEO interviews). This book is different. Readers get straight answers from the top to help them develop strategies and measure that really matters to those at the top.

Chinese Summary/中文概要： 当高级管理人员和其他顶级组织领导人不能得到学习和培训举措的价值时，工作场所学习的专业人士往往感到沮丧。通常，这些相同的专业人士都在想对于他们公司的钱财掌管者来说什么样的“测量棒”是最有意义的。这本书根据访谈，调查，研究，以及对高级管理人员及C级管理人员的介绍，揭示了什么是具体的学习评估，什么样的顶级高管不重要。其他评估书专注于工具和流程，并认为公司的首席学习官及其他学习领导对高层管理人员是重要的（因为大多数公布的数据是来自CLO的采访，而不是从CEO的访谈得出的）。这本书是不同的。读者直接从顶层得到答案，帮助他们制定公司高层真正关注的战略和评估。(LNL)

Awards/获奖情况：

About the Author/作者介绍： 杰克•J•菲利普斯博士是投资回报率方法的创造者，这是一个革命性的过程，为组织课程提供了底线责任。他拥有人力资源管理博士学位，并拥有27年多的企业经验，菲利普斯现在是世界500强企业的咨询师，是一位广泛发表文章的作者和编辑，并写了50多篇令人称赞的文章。

帕特里夏•普利亚姆•菲利普斯博士是投资回报率研究所的总裁兼CEO，在帮助企业实现投资回报方案方面拥有丰富的经验。她致力于不断研究和实践，目前研究的重点是劳动力和社会发展中的社会部门方案。菲利普斯持有国际发展博士学位，并写了15本有关《可衡量的表现》的课题的书。两人都住在美国亚拉巴马州的切尔西。

Jack J. Phillips, PhD, is the creator of the ROI Methodology, a revolutionary process that provides bottom-line accountability for organizational programs. With a PhD in human resource management and more than 27 years of corporate experience, Phillips now consults with Fortune 500 companies and is an extensively published author and editor with more than 50 titles to his credit. As president and CEO of the ROI Institute, Patricia Pulliam Phillips, PhD, also has extensive experience helping organizations implement ROI programs. She is committed to ongoing research and practice and currently focuses on programs in workforce and community development in the social sector. Phillips holds a PhD in international development and has written 15 books on the subject of measurable performance. Both authors live in Chelsea, Al.

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Complex/Traditional Chinese/繁体中文：AVAILABLE

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