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代理商:大苹果
页数:293
定价:26.00 美元
上传日期:2014-10-22 0:00:00

DO THE KIND THING: THINK BOUNDLESSLY, WORK PURPOSEFULLY, LIVE PASSIONATELY

Book ID/图书代码: 01240014B74423

English Summary/英文概要:

Chinese Summary/中文概要: 卢比茨基在《做有益的事》一书中不仅分享了鼓舞人心的叙述,还有与你同在的有形的经验之谈,还有在商业世界中的可行性强的改变方法。本书将吸引对创业,品牌建设,和首席执行官回忆录,如霍华德•舒尔茨的《前进》有兴趣的读者,他们将在这本书中收获经验教训。《做有益的事》是丹尼尔•卢比茨基向世人展示他是怎么做事的平台。他打破了“KIND”经营模式和用用户友好的图表,工具栏和纵观信息图表的哲理。

丹尼尔•卢比茨基是令人仰慕,超十亿美元的市值的KIND 健康零食公司(因其不仅为盈利的经营模式而闻名)的首席执行官。在《做有益的事》这本书里,作者为读者提供了一个提高你的业务和你的生活鼓舞人心的,叙事的指南——和你周围人的世界。这也是一个来自墨西哥的男孩的故事,一个在大屠杀中幸存下来的犹太人的儿子,他终身致力于搭建人与人之间的桥梁,让他们创业和经营。他是人道主义者,他也在做好几个其他的事业,这些事业都寄予了他想让世界变得更美好的信念,这些都从缩短人与人之间的距离开始。丹尼尔认为建立一家不仅仅以营利为目的的公司是可能的,该公司销售好的产品,让这个公司为让世界变得更美好出小小的一份力量。《做有益的事》分享了丹尼尔的商业原则,建立繁荣的社会企业,这是一本能运用到读者自己的业务,工作,或生活的书。

KIND是健康食品类行业的领先品牌,它的发展速度是其他领先品牌的六倍多,而且在海外市场上也有巨大的扩张,因此,KIND在各地开始萌芽。他们的产品赢得了忠实的粉丝,10人中有9人会尝试向其他人推荐这个品牌,并继续购买!(YYW)

Awards/获奖情况:“在他的新书《做有益的事》中,丹尼尔•卢比茨基提醒我们做的好,做好事并不是相互排斥的。KIND就是一个闪亮的例子,企业既可以取得巨大的成功,又可以建立一个正派和慷慨的文化。”---李察•布莱勒,HBO董事长和首席执行官

“丹尼尔•卢比茨证明了经济上的成功和实现社会目标并不是互不相容的—给企业家和那些想做好事的人上了一堂很好的课。《做有益的事》简洁地解释了,两个领域成功的要素,强调谦卑在愿景和决心之上的需要。”–李斯特•克朗,亨利克朗公司的主席

“我一直是KIND牌的粉丝。这本鼓舞人心的书告诉我们,社会使命与创造力之间可以彭擦出变化,鼓舞一代人的火花。”–波比•布朗,波比布朗化妆品公司的创始人和文化总监。

“马克吐温曾说“善意,是聋子能听见,瞎子能看见的语言。”丹尼尔•卢比茨基用仁慈的力量揉入了他建立他的生意和社区的目的,是未来领军人物的标杆。”–穆罕默德•奥兹,哥伦比亚大学医学博士,教授。

“In his new book Do the KIND Thing, Daniel Lubetzky reminds us that doing well and doing good are not mutually exclusive. KIND is a stellar example that a business can be both highly successful, and advance a culture of decency and generosity.” —Richard Plepler, Chairman and CEO, HBO

“Daniel Lubetzky has proven that financial success and achieving a social goal are not incompatible—a great lesson for entrepreneurs and people who want to do good. Do the Kind Thing succinctly explains the elements that lead to success in both realms, emphasizing the need for humility over vision and grit.” –Lester Crown, Chairman, Henry Crown & Company

“I’ve always been a fan of the KIND brand. This engaging and inspirational book shows how a social mission coupled with creativity can spark change and empower a generation.” –Bobbi Brown, Founder and CCO, Bobbi Brown Cosmetics

“Mark Twain once said that ‘Kindness is the language which the deaf can hear and the blind can see.’ Daniel Lubetzky uses the power of kindness to build purpose into his business and his community—a role model for future leaders.” –Mehmet Oz, M.D., Professor of Surgery, Columbia University

“Do the KIND Thing isn’t just a behind-the-scenes tour of one company’s staggering growth. It’s the story of one entrepreneur’s belief that success can be built on a foundation of empathy and, yes, kindness. By sharing the ten tenets that helped KIND grow, Daniel Lubetzky has given entrepreneurs a roadmap to success that includes both passion and purpose.” —Arianna Huffington

“This book is an invaluable practical guide to what it takes to create and run a business and a brand. Priceless examples of both successes and failures run through the book, together with the values of simplicity, trust and transparency. Reading the book you learn business essentials; you will also come to know and love the man.” —Sir Mark Moody Stuart, Former Chairman of the Royal Dutch/Shell Group and Anglo American plc, Chairman of Hermes Equity Ownership Services and Vice Chairman of the UN Global Compact

About the Author/作者介绍: 丹尼尔•卢比茨凭借他在人道主义上的努力和他的商业实践,获得了无数的奖项和赞誉;其中,他被评为“美国最有前途的社会企业家”--商业周刊,被时代报评为“25位责任先锋”的社会创新人士,广告时代 的50个最有创意的人之一,戈德曼萨克斯“建设者和创新者100位最有趣的企业家”之一。他还获得了2013年度企业家杂志和永安的年度奖。他和妻子及四个孩子住在曼哈顿。

Daniel Lubetzky has received numerous awards and recognitions for his humanitarian efforts and his business practices; among them he’s been named one of "America’s Most Promising Social Entrepreneurs" in BusinessWeek, one of "25 Responsibility Pioneers" of social innovation by Time, one of Advertising Age’s 50 Most Creative People, and one of Goldman Sachs’ Builders and Innovators 100 Most Intriguing Entrepreneur. He has also received Entrepreneur of the Year awards from both Entrepreneur Magazine and, in 2013, Ernst & Young. He lives in Manhattan with his wife and four children.

Format:

Rights Status/版权销售情况:Simplified Chinese/简体中文:AVAILABLE

Complex/Traditional Chinese/繁体中文:AVAILABLE

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